Articles

Published on Authoritas May 01, 2020 (Jason Barnard) Last week we we’re joined by three well known speakers in the industry, Jason Barnard, Dixon Jones and Andrea Volpini. We had the pleasure of finding…

Published on Wordlift November 13, 2020 (Jason Barnard) Your most important business card is on Google and it is generated tens, hundreds or even thousands of times every day by…

Originally Published on SEMrush November 23, 2020 (Jason Barnard) In this post, I will go over extensive and independent research to evaluate which is the strongest customer review websites for SEO. As a note,…

Originally Published on SEMrush December 11, 2020 (Jason Barnard) If you have read the great introduction on Schema Markup from Luke Harsel, then you know that Schema Structured Markup is vital for…

Originally Published on SEMrush June 05, 2020 (Jason Barnard) What is semantic HTML5? If you know a little about HTML, you will know that HTML tags are (mostly) used to…

Originally Published on SEMrush November 01, 2017 (Jason Barnard) Google and Bing love semantic HTML5, so it is great for SEO! This article provides a simple guide to the essential semantic HTML5…

Originally Published on SEMrush January 18, 2018 (Jason Barnard) Featured Snippets, Answer Boxes or Position 0… whatever one chooses to call them, articles about nailing that super-precious top spot are all the rage….

Originally Published on SEMrush December 03, 2020 (Jason Barnard) When someone searches on Google (or Bing), they express a problem they are seeking to solve or a question they need…

Originally Published on SEMrush March 22, 2018 (Jason Barnard) In my previous article, I placed understanding and credibility as the two central pillars of Answer Engine Optimisation (AEO). They are two words that I use…

Originally Published on SEMrush June 07, 2018 (Jason Barnard) Ignore {Brand} SERPs at your peril! Search queries in the SERPs for your brand name are vital touch-points for both people and…

Originally Published on SEMrush October 30, 2018 (Jason Barnard) Reminder from (this article): brand SERPs are vital touch-points for both people and machines and are therefore absolutely essential to your business. For any query containing…

Originally Published on SEMrush July 05, 2019 (Jason Barnard) Q: Who Googles a brand before they sign on the dotted line?A: Pretty much everyone — clients, partners, distributors, suppliers, employees, investors,…