Entrepreneur, award-winning innovator and CEO of Kalicube
You might be asking… What is a Brand SERP? How would someone go about optimizing for a brand SERP? No one has spent more time thinking about these questions than The Brand SERP Guy®, Jason Barnard.
Video by: Suds & Search. Host: Mark Bealin. Guest: Jason Barnard. June 3, 2021.
Jason Barnard is a serial entrepreneur, award-winning innovator, bestselling author, and acclaimed keynote speaker. He’s the CEO and founder of Kalicube, a premium Digital Branding Consultancy in France. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when million-dollar decisions are at stake.
Ulf Arnetz is a Swedish serial entrepreneur. Ulf is the founder and CEO of the SaaS company Howwe Technologies. The company is the first in this sector to offer a comprehensive…
Published on jasonbarnard.com April 11, 2025 by Jason Barnard “Brand-trigger phrase™“ is a new term to replace “keyword” in Search Engine Optimization Brand-trigger phrases (also known as AI matchphrases) are the next evolution…
What Is a Google Knowledge Panel? A Google Knowledge Panel is a search results feature that provides a concise summary of information about an Entity such as a company, person,…
Extract from: How to Keep Enterprise AI Knowledge Accurate, Current and Secure published on Senior Executive January 29, 2026 As internal AI assistants become core to enterprise decision-making, leaders are discovering that…
Episode 95: Brand SERPs and Knowledge Panels with Jason Barnard What’s in this episode? In this episode, you will hear Mark Williams-Cook discussing Brand SERPs and Knowledge Panels with SEO…
This is the final episode of our 3 part series about why only the strongest survive in the search game. Joining us again is Jason Barnard, who is an author, speaker…