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How to Ensure AI Recommends You as the Best Solution for their Users? – Kalicube Knowledge Nuggets

In this short video clip, Jason Barnard explains how you can regain control over your online presence and ensure AI recommends you as the top solution. He reveals a simple, universal solution to manage your personal brand, boost your visibility in AI-driven conversations, and enhance your authority. Watch the video right to the end.

What you’ll learn:

00:00 Jason Barnard
00:01 What Are the Three Problems That Individuals and Their Clients Face with AI and Assistive Engines?
00:48 What is the Solution for Managing Representation, Understanding, and Profits with AI Search and Assistive Engines?
01:18 How can Individuals Become the Focus of the Conversation Between AI and Users?
01:50 Why is it Important for AI to Recommend You as the Best Solution to Users’ Problems?

This Knowledge Nugget is taken from the SEO Mastery Summit 2024 presentation by Jason Barnard.

Transcript from How to Ensure AI Recommends You as the Best Solution for their Users? – Kalicube Knowledge Nuggets

Jason Barnard: So the three problems that you all personally face, all your clients personally face with AI and assistive engines like Google and ChatGPT. You’ve lost control of how these AI engines present you, how they understand you, as a person. That’s a huge problem.

Self-determination. Who here doesn’t want self-determination? You decide how these machines understand you. You decide how these machines represent you. You have the problem that AI isn’t regularly introducing you to the conversation with its users. And you have the problem that it isn’t recommending you as the best solution to its users.

Good news is we’ve got the solution and I was up pretty much all night finishing these slides because the solution is really simple and I had to make this as simple as I possibly could, not because you couldn’t follow something complex, but simple solutions are universal and this solution is universal for managing the representation, understanding and profits of any entity, both with the audience and with the AI search and assistive engines. 

We’ll start with the idea that you need to become the focus of the conversation between the AI and the person. You can control, hone and amplify your personal brand online and become the recognized authority. And then AI search and assisted engines like Google and ChatGPT will introduce you into the conversation that they have with their users, and importantly, they will recommend you as the best solution to that user’s problem.

When the machine is having a conversation with the user, the user’s trying to find the solution to a problem or the answer to a question. The machine wants to get them there as effectively as possible. That means guiding the user down the funnel. And part of that funnel will be to introduce the user to people or companies who can potentially solve that problem or answer that question. You want the machine to introduce you to the conversation and then recommend your solution as the best solution right at the bottom of the funnel.

This Knowledge Nugget is taken from the SEO Mastery Summit 2024 presentation by Jason Barnard.

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