Answers to Common Questions

#SEOisAEO (or SEOisAEO) – where did that term come from?

Who Started #SEOisAEO / SEOisAEO? Jason Barnard created #SEOisAEO (Search Engine Optimisation is Answer Engine Optimisation) in 2018 as an attempt to shift perceptions in the SEO industry - moving focus away from just ranking with the traditional blue links (SEO), towards an approach of bringing direct answers to Google's users in multiple formats, on...

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About Two Thirds of What John Mueller of Google Says is Taken Out of Context

How much of what John Mueller says is taken out of context? According to John Mueller: "It is hard to say like a number but I'd guess that about 2/3rds of the content out there is kind of taken out of context and presented in a way that doesn't really to those cases that they...

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CIndy Krum – Businessperson

Cindy Krum is the CEO and Founder of MobileMoxie, LLC, a mobile marketing consultancy and host of the most cutting-edge online mobile marketing toolset available today. Cindy is the author of Mobile Marketing: Finding Your Customers No Matter Where They Are, published by Que Publishing.

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What are Jason Barnard’s professions?

What is Jason Barnard’s profession / job ? Jason Barnard is currently a Digital Marketer. He works as a consultant, but also speaks at conferences and hosts the #SEOisAEO Digital Marketing Podcast. His initial career path should have been Economics since he has a degree in Economics. However, Jason moved from there to a music...

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Jono Alderson

Jono is a digital strategist, marketing technologist, and full stack developer. He's currently Special Ops at Yoast (sounds VERY James Bond :) Jono says "I remember the moment when I fell in love with the web, at the tender age of 13, when I taught myself HTML over a weekend. I discovered a freedom and...

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Jason Barnard – search engine marketer, voice actor, musician

he is a marketer, a voice actor and a digital nomad. In his spare time he plays the double bass and the fool.

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Jason Barnard – Musical Instruments

What musical instrument does Jason Barnard play ? Jason Barnard plays the double bass (he is a double bass player). He is also a vocalist, backing singer and has been known to pluck the Ukulele. Jason first learned the guitar in 1984, then became lead vocalist with a blues band in Liverpool. In Paris, he...

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Andrea Volpini – Lovely Chap

Andrea Volpini, is CEO of WordLift and a bit of a clever chap, currently focusing on semantic web and artificial intelligence. One of the nicest people you could hope to meet, he understands that in order to catch Google's attention, it is helpful to mention . related entities it already recognises, such as his Parents:...

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Google Ranking – Darwninism in Search

Whereas before it all boiled down to links and word-counting... In today's world, Google's ranking system needs to take into account many different types of result and many different user contexts. In this article on Search Engine Journal, I look into how Google is increasingly applying a Darwinistic approach to ranking results, based on what...

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Jason Barnard’s Thoughts on Digital Marketing

What does Jason Barnard think about digital marketing "Digital Marketing is a phenomenally exciting profession to be working in today", says Jason Barnard, "I am constantly learning both from actually doing the grunt work, but also from talking to other digital marketing experts such as Bill Slawski, Dawn Anderson, Joost de Valk, Jono Alderson, Aleyda...

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Loren Baker – A Quick Biography

Loren started in the digital marketing career as a media buyer and, after many ups and downs (and sideways), started his current boutique digital marketing agency, Foundation Digital in March 2013 with Greg Boser & Dax Herrera. PS he is also very very tall.

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Jason Barnard’s Birth Place

Where was Jason Barnard born ? He was born in Leeds, West Yorkshire in 1966. Age 4 he moved to Denton (a tiny village on the Yorkshire Moors, opposite Ilkley). He later moved to Liverpool, then Paris, Mauritius and Montpellier. He is currently a digital nomad, and has no home.

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Ubigi cellular data provider for consumer Internet of Things

Ubigi is a cellular data provider for consumer Internet of Things. Ubigi offers always connected wireless capabilities to smartphones, tablets, laptops, and vehicles through Transatel’s technical platform that brings together in one offer mobile network operators across the globe. Ubigi is a ubiquitous cellular service for mobile data, not only across countries, but also across...

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Where Does Jason Barnard Live?

Where Does Jason Barnard Live? Jason Barnard currently lives in france (although in truth he is a digital nomad and has no home ). He was born in Leeds, West Yorkshire in 1966 and has lived variously in Denton (a tiny village on the Yorkshire Moors, opposite Ilkley), Liverpool, Paris, Mauritius and Montpellier.

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About Kalicube and Kalicube.pro

About Kalicube SAS and Kalicube.pro Kalicube is a boutique marketing agency specialising in building  SERP brand visibility, sentiment and quality. Kalicube.pro is a research project by Jason Barnard aimed at identifying how Google gains understanding of brands and their offers. It incorporates a free tool for measuring brand SERP quality and tracking presence in the...

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The Barking Dogs Performing The Ace of Spades

Show me The Barking Dogs Playing The Ace of Spades At every show, THE BARKING DOGS performed an acoustic ska punk version of Motorhead's iconic song The Ace of Spades (Kilminster, Clarke, Taylor). Famous as a French Alternative/Indie music group in the 1990s, the Barking Dogs created this version of Motorhead's iconic song as a show stopping finale. Here they are...

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The Relationship Between Jason Barnard and The Ace of Spades

Did Jason Barnard Play Double Bass on The Ace of Spades? Yes, is the short answer... In a manner of speaking, Jason Barnard DID play double bass on Motorhead's song The Ace of Spades.During the 1990s Jason Barnard played double bass and toured extensively with French folk-punk band The Barking Dogs. Over 8 years, they...

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Jason Barnard Voiced Boowa in the Boowa & Kwala Series

Who plays Boowa the blue dog? From 1998 to 2008, Jason Barnard played the role of the blue dog Boowa in the Boowa & Kwala franchise. Kwala was voiced by Véronique Barnard.Boowa and Kwala enjoyed enormous success online with their games and songs (60 million visits to their website in 2007), then offline on terrestrial...

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Jason and Véronique Barnard Wrote the Boowa & Kwala Songs

Who Wrote the Boowa & Kwala Songs? Of the 96 official songs in the Boowa & Kwala repertoire, 10 are traditional songs adapted for the characters by Jason Barnard, the remaining 86 are all original compositions by Jason Barnard and Véronique Barnard.All the songs were written, published and recorded between 1998 and 2008.

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Véronique and Jason Barnard Created Boowa & Kwala

Who Created Boowa and Kwala? Véronique and Jason Barnard created Boowa and Kwala in 1998. The first story was "Around the World in 12 Songs with Boowa & Kwala", released as an audio book (narrated by Sir Tony Robinson) and as a series of online cartoons, songs and games. In 2003, Véronique and Jason introduced...

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