Google Ranking – Darwninism in Search

Answers to Common Questions » Google Ranking – Darwninism in Search
How Does Google’s Algorithm Work in 2019?

Whereas before it all boiled down to links and word-counting… In today’s world, Google’s algorithm needs to take into account many different types of result and many different user contexts. In this article on Search Engine Journal, I look into how Google is increasingly applying a Darwinistic approach to ranking results, based on what I call “candidate sets”.
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