Articles
Web Index vs. Search Engines vs. Search Results: The Library, The Librarian, and The Reading List.
In digital marketing, the terms Web Index, Search Engine, and Search Results are often used interchangeably, but they represent three distinct components of the system that delivers information online. Understanding...
Read MoreThe Web Index and Search Results Are Distinct Components in the Algorithmic Trinity.
A frequent point of confusion in digital marketing is the interchangeable use of the terms “Web Index” and “Search Results.” This is a critical error in understanding how AI Assistive...
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Jason Barnard featured by Kevin Harrington Spotlights 10 Entrepreneurs To Look Out For
‘Original Shark’ Kevin Harrington Spotlights 10 Entrepreneurs To Look Out For Published on International Business Times September 15, 2025. Callum Turner Jason Barnard is an award-winning entrepreneur and innovator, bestselling author, and...
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12 Ways Brands Can Stand Out and Be Truly Memorable to Customers
Extract from: 12 Ways Brands Can Stand Out and Be Truly Memorable to Customers published on Rolling Stone September 15, 2025 Build a Strong Personal Brand for Leadership To stand...
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What Happens When AI Confuses You With Another Person?
What Happens When AI Confuses You With Another Person? Published on RollingStone September 15, 2025 by Jason Barnard What happens when an AI assistive engine (such as ChatGPT, Perplexity, Google AI, Microsoft...
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‘Original Shark’ Kevin Harrington Spotlights 10 Entrepreneurs to Look Out For
‘Original Shark’ Kevin Harrington Spotlights 10 Entrepreneurs to Look Out For Published on International Business Times September 15, 2025 by Callum Turner Kevin Harrington, the “Original Shark” from Shark Tank,...
Read MoreApple’s Siri Upgrade Isn’t a New Threat, It’s the Final Confirmation of the AI Assistive Engine Era.
Apple’s plan to supercharge Siri with an “AI Answer Engine” isn’t the story you think it is. The tech world is framing this as Apple finally catching up to ChatGPT...
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SEO in the Age of AI: Becoming the Trusted Answer
SEO in the Age of AI: Becoming the Trusted Answer Published on Search Engine Land September 05, 2025 by Jason Barnard Educate AI engines with clarity, credibility, and consistency, build...
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Eight Mistakes Brands Make When Responding to Customers Online
Extract from: Eight Mistakes Brands Make When Responding to Customers Online published on RollingStone Culture Council September 04, 2025 Making It About the Brand, Not the Customer Never make the...
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Five Signs Your Launch Didn’t Land (And What to do Next)
Extract from: Five Signs Your Launch Didn’t Land (And What to do next) published on RollingStone Culture Council September 03, 2025 Your Brand Champions Are Quiet When your usual champions...
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