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Published on Search Engine Journal March 1, 2022(Jason Barnard) The evolution of People Also Ask (PAA) on Google results over the last few years is well documented. They are generally viewed as an…

Published on Search Engine Journal December 14, 2020 (Jason Barnard) In this article, I will look into People Also Ask (PAA) on Google’s search results pages for exact match brand searches, also referred to…

Published on Search Engine Journal October 26, 2021 (Jason Barnard) If your podcast does not have a knowledge panel yet, make sure your RSS feed adheres to Google’s rules What Are Podcast…

Published on SEMrush March 29, 2021 (Jason Barnard) Have you ever watched a movie and quickly searched an actor’s name for more information about them? You see on the right-hand…

Published on SearchEngineJournal March 11, 2021 (Jason Barnard) Google’s Knowledge Graph algorithm currently updates every 2 to 3 weeks, affecting 60-80% of entities. Here’s what SEOs need to know. Like…

Published on Medium June 09, 2017 (Jason Barnard) Schema Structured Markup. What is it? It is machine-readable information in the HTML code of the page that helps machines understand the…

Published on EcommerceNation June 05, 2017 (Jason Barnard) In this article, I will address the issue of successfully optimizing your Google Merchant feed. Product specifications are here. A note on the quality…

Published on EcommerceNation May 02, 2017 (Jason Barnard) In this mini guide I will present one simple DIY strategy for each of : short, mid and long-term SEO strategies for…

Published on EcommerceNation July 05, 2018 (Jason Barnard) THE CONCEPT With a quality  on-page SEO, with the DSA, you can build profitable, low-maintenance AdWords campaigns. Three important concepts to bear…

Published on Oncrawl May 31, 2018 (Jason Barnard) What is Machine Learning? The following quotes really sum it up.More fluid“Machine learning is something new under the sun: a technology that…