Articles By

Published on Search Engine Journal December 14, 2020 (Jason Barnard) In this article, I will look into People Also Ask (PAA) on Google’s search results pages for exact match brand searches, also referred to…

Originally Published on SEMrush December 11, 2020 (Jason Barnard) If you have read the great introduction on Schema Markup from Luke Harsel, then you know that Schema Structured Markup is vital for…

Originally Published on SEMrush December 03, 2020 (Jason Barnard) When someone searches on Google (or Bing), they express a problem they are seeking to solve or a question they need…

Published on Wordlift November 13, 2020 (Jason Barnard) Your most important business card is on Google and it is generated tens, hundreds or even thousands of times every day by…

Published on SearchEngineJournal October 23, 2020 (Jason Barnard) By understanding what Google’s problems are, we can better help it to help us. Make sure your SEO efforts support Google’s three…

Originally Published on SEMrush June 10, 2020 (Jason Barnard) If you have just launched a new website, on a brand new domain, you are not going to see it ranking on…

Originally Published on SEMrush June 05, 2020 (Jason Barnard) What is semantic HTML5? If you know a little about HTML, you will know that HTML tags are (mostly) used to…

Published on Authoritas May 01, 2020 (Jason Barnard) Last week we we’re joined by three well known speakers in the industry, Jason Barnard, Dixon Jones and Andrea Volpini. We had the pleasure of finding…

Published on SearchEngineJournal April 29, 2020 (Jason Barnard) Learn what triggers video and image boxes, how click rate impacts positioning, what helps images and videos rank, and more from Bing’s…

Published on SearchEngineJournal April 22, 2020 (Jason Barnard) How does Bing extract the best answer to any question from the hundreds of billions of pages on the web? Find out…