Right Rail of a Google SERP: What You Need To Know
What is the Right Rail of a Google SERP? The Right Rail of a Google SERP is the right hand side of a SERP (Search Engine Results Page) on desktop. …
What is the Right Rail of a Google SERP? The Right Rail of a Google SERP is the right hand side of a SERP (Search Engine Results Page) on desktop. …
What is Entity Maturity in SEO? Entity Maturity is the degree of understanding, and in particular the confidence in that understanding, that Google has gained over time. It is a…
What is the Left Rail of a Google SERP? The Left Rail of a Google SERP (Search Engine Results Page) is what you see on the left hand side on…
What is Knowledge Panel Spam? Knowledge Panel Spam is a practice whereby people trigger and manage Knowledge Panels using techniques that do not comply with Google’s guidelines. The definition of…
What is a First Party Website? A first-party website is a website that you own and control one hundred percent. Your own company website is a first-party website, and if…
What is a Second Party Website? Second-party websites are websites that you partially control, but you do not actually own. For example, your social media sites like Twitter, Facebook, LinkedIn,…
What is a Third Party Website? Third party websites are websites over which you have no direct control. These are the websites where someone has written an article about you…
What Is a KGMID (Google Knowledge Vault ID)? It is a unique identifier for entities in Google’s Knowledge Vault. Every Knowledge Panel in Google SERPs (Search Engine Results Pages) contains…
What are Entity Equivalents in SEO? Simple Definition of Entity Equivalents An Entity is a thing (person, company, podcast, musical artists etc). An Entity equivalent is an Entity that is…
what is The Kalicube Process™? the kalicube process is a three-stage-complete digital marketing strategy that allows brands to optimize their visibility, message, and acquisition funnel across their entire digital ecosystem….
What are Google’s Knowledge Algorithms? Google’s Knowledge Algorithms are responsible for curating information for its Knowledge Graphs (its machine-readable encyclopaedias) and Knowledge Panels (the visible representation of those “encyclopaedias” in…
What is Google’s Knowledge Extraction Algorithm? Google’s Knowledge Extraction Algorithm attempts to structure data collected by GoogleBot so that it can annotate the information before putting the information in Google’s…