Which LLM Chatbots Should You Optimize For (SEO)
Over the last two years, clients and colleagues have been panicking: “Is ChatGPT killing Google?” It’s a fair question – but the wrong one. Here’s what’s actually happening: chatbots like…
Google Knowledge Vault December 2023 Update: What You Need to Know
What is the December 2023 Knowledge Vault Algorithm Update? The December 2023 Knowledge Vault Algorithm update was the second core update to Google’s Knowledge Vault for 2023. The December 2023…
The X exodus – could Bluesky spike spark end of Elon Musk’s social media platform?
Published on Sky News November 17, 2024 (Mickey Carroll) Jason Barnard, the chief executive of Kalicube®, spent nine years gathering three billion different data points that Google uses to decide what…
The Simple 3 Part Secret for Answer Engine Optimization (ChatGPT, Perplexity, Google Gemini and Google Learn About)
All Answer Engines / AI Assistants are built using just three technologies All three technologies use the same data source: the web. These technologies are the “Algorithmic Trinity”. Kalicube’s Simple…
Want Your Personal Brand to Stand Out in 2025? Make Sure It Wins in Search and AI
A traditional SWOT analysis might help define your personal brand on paper-but in 2025, if you’re not actively managing how Google and AI platforms like ChatGPT perceive and present your…
How Maryanna Franco completely updated the Google search and AI results after her name change in just 7 days (and why it matters for business)
Changing your name isn’t just about getting new business cards – it’s about taking control of how the world, Google, and AI see you. Seven days ago, Maryanna Franco made…
Kalicube Online Reputation Management Spectrum
In the age of Google and generative AI, your online reputation is no longer just about what people say about you – it’s about what machines understand and repeat. And…
Want to protect your online reputation? Then take control of Google and AI.
Google and AI don’t reflect reality.They reflect the data you give them. If you don’t control that data, the machines will just make it up. And get it wrong. This…
Optimizing your personal brand for AI agents, assistive engines, and search – today, tomorrow, and the decade ahead
In 2025, most entrepreneurs still think their personal brand is something search and AI engines “just pick up.” They’re wrong. Google, ChatGPT, Perplexity, Gemini, Bing Copilot aren’t passively listing your…
what are the kpis for the kalicube process?
the kpi for the kalicube process is a brand serp you own. your brand dominates every result on the page and tells the story you want to tell. the in-search…
Mark A. Preston’s Successful Personal ReBranding
Mark Preston (now rebranded as Mark A. Preston) has been in the SEO industry since 2001. He built a lead generation business, created a multi-location agency with zero investment, established…
60 Simple Tips to Improve E.E.A.T for SEO
In this article, you will learn 60 simple tips and strategies you can implement to boost / improve / optimize your E.E.A.T (experience, expertise, authoritativeness, and trustworthiness) in Google’s algorithms….