Articles

In this article you’ll learn the simple 3-step Kalicube Process for getting into Google’s Knowledge Graph. Google uses its Knowledge Graph in most of its algorithms, so getting into the…

In this article, you will learn about the Kalicube Process for getting and managing a Google Knowledge Panel for a real estate agent. At Kalicube, we have triggered thousands of…

Duda: a Great CMS for an Entity Home in Digital Brand Management We work on client websites every day. From WordPress to Wix, from Google Sites to Foursquare, with the…

In this article you will learn what Entity Home Maintenance is, why it is important and how you can achieve optimal results with an appropriate Entity Home Maintenance strategy. What…

Where Does Google Get the Knowledge Panel Description? About 65% of Knowledge Panel Descriptions are from Wikipedia and 20% of Knowledge Panels do not contain a description. The remaining 15%…

In this article you will learn how Schema Markup helps with SEO, Brand SERP optimisation and Knowledge Panel management. What is a Schema Markup in SEO? Schema Markup is a…

What is a Knowledge Panel Card in SEO? A Knowledge Panel Card is an important development in Google Knowledge Panels since they cover a large amount of SERP Real Estate,…

In this article, you will learn about Knowledge Graph Confidence Score for an entity and how it helps with Brand SERP optimisation and Knowledge Panel management. What is a Knowledge…

What is a Dominant Entity in SEO? A Dominant Entity is the entity that Google prioritises on a Google search for a Named Entity with an ambiguous name. When multiple…

The future of online search and indeed digital marketing is unknown. In a few short years we have gone from search engines to answer engine and assistive engines. Today with…

What is Knowledge Panel Hopping? Knowledge Panel Hopping is a Google game we play at Kalicube based on the six degrees of Kevin Bacon. According to Wikipedia, “Six Degrees of…

What You Will Learn In this article, you’ll learn how to write a description of an entity (person, company, podcast, music group, product…) that will help with Entity Optimisation, a…