Entrepreneur, author, keynote speaker and innovator
Published on Wordlift (Jason Barnard) Since 2010, Google has started a process of semantic transformation. After acquiring Metaweb (an innovative startup) and founding, together with other search engines, Schema.org, Google has finally turned…
Extract from: Should You Outsource Link Building? An Unbiased Breakdown, published on Digital Olympus October 31, 2022 «Our web stream series, Kalicube Tuesdays, has been HUGE for getting links. Initially, we missed…
Published on MarketAPeel June 1, 2022 (Shannon Peel) Where Do You Reside Currently? Paris, France What Do You Do? I help brands/companies and people manage their branded presence on Google……
Published on Omnisend August 24, 2021 (Whitney Blankenship) SEO is a complicated beast that plagues many e-commerce marketers. Between navigating industry-specific jargon and the never-ending task of optimisation, it can…
Published on Search Engine Journal March 1, 2022(Jason Barnard) The evolution of People Also Ask (PAA) on Google results over the last few years is well documented. They are generally viewed as an…
Published on SearchEngineJournal February 28, 2022 (Jason Barnard) Since the introduction of universal search in 2007, the SERPs have become increasingly rich. Use this to make your site more visible on Google….
Published on Sitechecker December 3, 2021 (Ivan Palii) #8 Brand SERP optimization “Google’s understanding of your brand (company, person, podcast, music group, product, etc.) is obviously key. Educating Google so that…
Extract from: 2022 Local SEO Report, published on PinMeTo December 2021 Article on PinMeTo bringing together local SEO professionals on 2022 Local SEO Report that turned out to be precious lessons…
Published on The Times of Israel November 22, 2021 (Joseph J. Sherman) Israeli companies dedicate tremendous resources to building successful digital presences, including content, social media, and advertising. Impressively Israeli…
Published on Search Engine Journal October 26, 2021 (Jason Barnard) If your podcast does not have a knowledge panel yet, make sure your RSS feed adheres to Google’s rules What Are Podcast…
Extract from: SEO Clinic: Real Ways to Improve Your Local SEO, published on Semrush October 6, 2021 (Eka Ebralidze) Article on SEMrush bringing together expert opinions on real ways to improve your…
Originally Published on Search Engine Journal August 18, 2021 (Jason Barnard) New insights on how Google search ranking works plus the concept of the SERP as a product and how it plays…
