Algorithmic Darwinism
Description
Algorithmic Darwinism is the process by which AI Assistive Engines select winners and losers, where only the clearest, most corroborated, and consistent brand entities survive to be included in AI-Generated Responses and recommendations.
Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era
I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...
Algorithmic Darwinism: Why Only the Fittest Content Survives in AI and Search
When Charles Darwin introduced the concept of natural selection, he explained how species survive by developing traits that increase their fitness. Today, that same principle applies - not to biology,...
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