AI-selected news and editorial content about a brand or person displayed in carousels within Knowledge Panels or Top Stories.
The Article Boxes (Carousels) definition
These display AI-selected news and editorial content about a brand or person. They appear in the Knowledge Panel, Top Stories, or branded SERPs.
How Jason Barnard uses Article Boxes (Carousels) definition
We ensure that press and blog articles use consistent brand naming and schema, and are linked to the Entity Home. We also coach clients to generate regular high-E-E-A-T editorial coverage.
Why Article Boxes (Carousels) matters to digital marketers
AI builds brand understanding through journalism, and this is where narrative is shaped. Controlling this box means you're controlling perception in the places users trust most.
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