Jason BARNARD
Entrepreneur, award-winning innovator and CEO of Kalicube
Jason BARNARD
Brand-focused algorithmic education
Brand-focused algorithmic education
Description
Brand-focused algorithmic education is a specialized approach to “educating” AI Assistive Engines about a brand by prioritizing the engineering of its core identity, credibility, and deliverability within the Algorithmic Trinity—Knowledge Graphs, Search results, and LLM chatbots.
Posts tagged with Brand-focused algorithmic education
Jason Barnard: Traditional SEOs Are Finally Catching Up – and I’m Delighted
The shift from keyword tactics to entity understanding is happening For over a decade, I’ve been working on a question most SEOs weren’t asking: How do we teach machines to...
Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era
I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...
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