ChatGPT is an AI Assistive Engine developed by OpenAI that uses large language models to generate conversational responses, answer questions, and perform tasks—drawing on real-time web data, structured information, and underlying entity understanding. Within the Kalicube Process, ChatGPT is treated as part of the AI Brand Results Ecosystem, meaning brands must optimize their Digital Brand Echo, Entity Home, and corroborative signals to ensure accurate, trustworthy, and visible representation in its outputs.
Article written by Jason Barnard on Forbes You’re already building a personal brand - intentionally or not. Maybe you’re following a framework like Donald Miller’s StoryBrand or Simon Sinek’s The...
In business a repeatable success is a blueprint for investment. In business, a repeatable success is a blueprint. Jason Barnard’s plan for Kalicube is a refined execution of a model...
Of all the feedback I get on sales calls, the most common is also the most telling: “That makes total sense”. It always sounds like a sigh of relief. It’s...
Jason Barnard‘s journey from a professional musician to a leading expert in digital marketing exemplifies the power of adaptability and creativity. Initially gaining recognition as the lead singer of the...
Published on PR Newswire (July 03, 2025) If you’re a seven or eight-figure entrepreneur, there’s a significant chance you are losing hundreds of thousands to millions of dollars annually without realizing...
How to Get AI (ChatGPT or Google Gemini) to Recommend Your Business // What if AI tools like ChatGPT and Google Gemini could recommend your business to your ideal clients...
In the age of generative AI and ambient computing, your brand is being defined, interpreted, and recommended by machines that never asked for your permission. That’s not a metaphor. It’s...
What do Google, ChatGPT, and other AI models say when someone asks about you or your business? Are you in control of that narrative? Jason Barnard, “The Brand SERP Guy®”...
What do Google, ChatGPT, and other AI models say when someone asks about you or your business? Are you in control of that narrative? Jason Barnard, “The Brand SERP Guy®”...
In the AI era, visibility is no longer about being found. It’s about being chosen. You don’t just want your name to appear. You want the algorithm to: Not just...
TL;DR Generative Engine Optimization (GEO) isn’t a trend. It’s the new baseline. For 20 years, the SEO industry focused on blue links – ranking pages for keywords and chasing clicks....
Article by Jason Barnard, published by Search Engine Land Google’s AI Mode synthesizes answers from multiple background queries. Here’s how to optimize content passages for inclusion in AI responses. The best CRM...
The Hidden Gatekeepers of Your Success: How to Make Google and AI Say ‘Yes’ to Your Personal Brand Paperback - June 13, 2025 by Jason Barnard (Author) You’re not being misrepresented. You’re being misunderstood. And that’s costing you real money. Every day, AI platforms like Google, ChatGPT, Perplexity, and Copilot are shaping how the world sees you....
Empowering entrepreneurs in the AI era: the Kalicube advantage The contemporary business environment presents entrepreneurs with unprecedented opportunities and challenges, particularly in the realm of establishing and growing their ventures. A critical element of success in this landscape is the effective management of one’s digital brand presence 1. In an era where Google and artificial...
A public speaker with expertise in Brand SERP, Knowledge Panels, and Digital Marketing Jason Barnard is a dynamic and engaging keynote speaker who captivates audiences with his wealth of knowledge and vibrant storytelling. Renowned for his expertise in optimizing brands. for AI Search and Assistive engines, Brand SERPs and Knowledge Panels, Jason has been invited...
About Jason Barnard Jason Barnard is a serial entrepreneur, bestselling author, acclaimed keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when...
Kalicube: The World Leader in Digital Brand Engineering Because When Machines Make Decisions About You, You Need to Take Control Kalicube Gives You Control Over Your Digital Narrative Kalicube® is a premium Digital Branding Consultancy for entrepreneurs in the AI era founded in 2015 by Jason Barnard. Leveraging 3 billion data points, Kalicube gives entrepreneurs...