Educating the Algorithms

Educating the Algorithms

Description

The proactive process of shaping your digital footprint so that AI systems and search engines understand who you are and why you matter.

Posts tagged with Educating the Algorithms

Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era

I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...

AIAI Assistive Restrictive EnvironmentsAI Brand Result+256 more
May 24, 2025 Jason Barnard

Engine, Bot, and Algorithm: What you need to Know

What is the difference between “Search Engine,” “Bot,” and “Algorithm”? “Search Engine,” “Bots,” and “Algorithm” are often used interchangeably, but they have specific definitions and applications in search engines and...

AIBingBrand+38 more
May 5, 2025 Jason Barnard

092 Master Personal Marketing: How Machines Decide Your Success with Jason Barnard

What if the key to digital marketing success has nothing to do with SEO tricks or technical hacks? Listen here: 092 Master Personal Marketing: How Machines Decide Your Success with...

AIBingBrand+43 more
Apr 24, 2025 Jason Barnard

092 Master Digital Marketing Without the Snake Oil with Jason Barnard

While your competitors chase the newest, shiniest marketing trend, what if you could build a system that consistently attracts customers while you sleep? In this episode, Jason Barnard reveals the...

AIBingBrand+40 more
Apr 24, 2025 Jason Barnard
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