Entity Home

Entity Home

Description

Entity Home is the single, authoritative page on the web that defines an entity, acting as the primary source of truth for algorithms. It is also referred to as the Entity Home Page, Entity Canonical, or Point of Reconciliation.

Posts tagged with Entity Home

The Knowledge Panel Course: Identifying the Relevant Corroborative Sources

Jason Barnard speaking: Hi and welcome. You need corroboration from relevant first, second, and third party authoritative sites. There is a simple but important distinction between first, second, and third party...

BrandBrand SERPBusiness+26 more
Apr 21, 2021 Jason Barnard

The Knowledge Panel Course: Writing Your Entity Description

Jason Barnard speaking: Hi and welcome. After the Entity Home, the second most important thing is the entity description. This might seem surprising. Most people think that Schema Markup is the...

BrandBrand SERPBusiness+20 more
Apr 21, 2021 Jason Barnard

The Knowledge Panel Course: Building Your Entity Home

Jason Barnard speaking: Hi and welcome. Jason Barnard speaking: What is an Entity Home? Simply put, an Entity Home is one single point of reference for Google to cross-check all the information...

BingBrandCompany+11 more
Apr 21, 2021 Jason Barnard

The Knowledge Panel Course: Getting a Knowledge Panel in Three Easy Steps

Getting a Knowledge Panel in Three Easy Steps Jason Barnard speaking: Hi and welcome. There are three very simple steps to getting a Knowledge Panel. And the same three steps also...

Authoritative SourcesBrandCorroborative Information+11 more
Apr 21, 2021 Jason Barnard

The Knowledge Panel Course: Educating the Child That Is Google

Jason Barnard speaking: Hi, and welcome. Google is a child thirsty for knowledge, and you need to educate it. In the introduction to this course, I talked about this idea very...

Authoritative SourcesCompanyEntity+16 more
Apr 21, 2021 Jason Barnard

Introduction to the Knowledge Panel Course

Introduction to the Knowledge Panel Course Jason Barnard speaking: Hi, and welcome to the Knowledge Panel course. I’m Jason Barnard, and I’m your tutor. I’ve been studying, experimenting, and tracking thousands...

BrandBrand SearchBrand SERP+19 more
Apr 21, 2021 Jason Barnard

Jason Barnard – The Brand SERP Guy & Knowledge Graph Expert

Jason Barnard is the CEO of Kalicube®, a marketing agency specializing in Brand SERPs and Knowledge Panels. Jason is one of the most charismatic figures in the world of SEO....

AmazonAuthoritative SourcesBrand+40 more
Apr 2, 2021 Jason Barnard

What Is a Google Knowledge Panel and How To Get One

Originally Published on SEMrush March 29, 2021 (Jason Barnard). Have you ever watched a movie and quickly searched an actor’s name for more information about them? You see on the...

BrandBrand SearchBrand SERP+28 more
Mar 29, 2021 Jason Barnard

Entity Based Search is now the Most Important Aspect of SEO

Extract from: SEO TRENDS FOR 2021 – PART ONE, published on Rank Ranger March 24, 2021 (Darrell Mordecai) Article on Rank Ranger bringing together expert opinions on SEO trends for...

BingBrandBrand SERP+19 more
Mar 25, 2021 Jason Barnard

How to (and Why You Should) Optimize Your Brand SERP (Webinar Highlights)

Published on Marketmuse January 28, 2021 (Stephen Jeske) Everything you wanted to know about brand SERPs but were afraid to ask. Jason Barnard (The Brand SERP Guy®) sat down with...

BrandBrand SERPBusiness+30 more
Mar 5, 2021 Jason Barnard

Jason Barnard 📣 Says Google Is Your *HOMEPAGE*

Episode 028 – Jason Barnard Kalicube Brand SERPs, Knowledge Panels by Jason Barnard, SEO Researcher. Watch the video here >> [00:00:00] Paul Andre de Vera: Hey, everyone. I just want...

AmazonBingBrand+51 more
Jan 30, 2021 Jason Barnard

Jason Barnard, The Brand SERP Guy

Jason Barnard is “The Brand SERP Guy®”. He is a digital marketer, folk-punk musician, and was a cartoon blue dog. Google is your new business card What appears when someone googles...

AmazonBrandBrand SERP+28 more
Dec 21, 2020 Jason Barnard
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