Growth

E.E.A.T is Googlespeak for credibility divided into 5 components: Experience, Authority and Trustworthiness. NEEATT is Kalicube’s extended version of E.E.A.T split into 7 components as described below. What is N.E.E.A.T.T?...

What are Artificial Intelligence and Machine Learning? Artificial Intelligence is a technology where a computer aims to perform tasks that otherwise a human would need to do. What is considered to be...

Originally Published on SearchEngineJournal April 15, 2020 (Jason Barnard) Learn how Bingbot works during the discovery, crawling, extracting and indexing stages from Fabrice Canel, Bing’s Principal Program Manager. Here’s a...

Shayne Fitz-Coy is the co-founder of Sabot Family Companies, a long-term investment company established in 2016 in Stanford, California. As an innovator and entrepreneur, he focuses on managing growing enterprises....

Adapted Transcript Q: Can you share a little bit about your personal background and how you arrived at your current work with the brand narrative and AI? Jason Barnard speaking:...

What if the key to digital marketing success has nothing to do with SEO tricks or technical hacks? In this mind-shifting episode, Jason Barnard - the world authority on Digital...

You’re building a business. You’re investing in your personal brand. You’re showing up on podcasts, stages, LinkedIn, even the press. But here’s the truth: none of that matters if Google...

Show some love or send your feedback What happens when AI knows more about you than you control? Jason Barnard, CEO of Kalicube, reveals the hidden forces shaping how search...

Show some love or send your feedback (https://www.buzzsprout.com/twilio/tex…) What happens when AI knows more about you than you control? Jason Barnard, CEO of Kalicube, reveals the hidden forces shaping how...

More Traffic ≠ More Sales.  In this video, Jason Barnard explains why website visits are no longer the metric that matters - and how The Kalicube Process™ shifts your digital...

“Brand-trigger phrase“ is a new term to replace “keyword” in Search Engine Optimization Brand-trigger phrases (also known as AI matchphrases) are the next evolution of traditional SEO keywords. They’re designed...

This article is originally published on kalicube.com. The AI Mavericks Conference, held on March 25-26, 2025, at Verizon Innovation Labs in Los Angeles, California, brought together 100+ industry leaders, entrepreneurs, and AI...

Empowering entrepreneurs in the AI era: the Kalicube advantage The contemporary business environment presents entrepreneurs with unprecedented opportunities and challenges, particularly in the realm of establishing and growing their ventures. A critical element of success in this landscape is the effective management of one’s digital brand presence 1. In an era where Google and artificial...

About Jason Barnard Jason Barnard is an entrepreneur, author, keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when million-dollar decisions are...

Jason Barnard regularly appears on livestreams online. Every Tuesday he hosts his own show, Kalicube® Tuesdays. He also appears regularly on other shows including livestreams by SEMrush, Duda and Search Engine Journal. How to Get Your Business on TikTok Today – Kalicube® Tuesdays with Austin Armstrong and Jason Barnard Kalicube® Tuesdays Event Series Retrospective with...