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If you’ve heard terms like Answer Engine Optimization, Ask Engine Optimization, Assistive Engine Optimization, Generative Engine Optimization (GEO), Search Experience Optimization (SXO), Conversational Optimization, Generative Search Optimization (GSO), Zero-Click Optimization,...
“Brand-trigger phrase“ is a new term to replace “keyword” in Search Engine Optimization /Answer Engine Optimization Below is a strategic set of Brand-Trigger Phrases (the modern replacement for keywords) that...
If you’re asking, “How do I rank on ChatGPT?” - you’re looking at it the wrong way. CHatGPT doesn’t work like a traditional search engine. ChatGPT and other AI Engines...
“Why aren’t decision-makers seeing the real me online?” As an entrepreneur, the hard truth is this: a huge part of your success depends on how well machines understand you. Every...
Article by Jason Barnard, published by Search Engine Land Knowledge Panel cards are now live for corporate entities. Learn what’s new, how to trigger them, and why they’re key to brand...
Join Jason and me for a discussion about building systems that work well for you and your team’s culture. Jason Barnard is the founder of Kalicube, an AI branding company....
Ever wonder what happens when a potential client Googles your name after a meeting? The truth might shock you. In this eye-opening conversation with Jason Barnard, CEO of KaliCube and...
Ever wonder what happens when a potential client Googles your name after a meeting? The truth might shock you. In this eye-opening conversation with Jason Barnard, CEO of KaliCube and...
In today’s AI-driven, hyper-competitive digital landscape, your personal brand isn’t a vanity project – it’s a strategic business asset. Whether you’re building a business empire, planning your next career move,...
This article is originally published on kalicube.com. Vilnius, Lithuania - From March 18 to 20, 2025, the Lithuanian capital hosted the 6th edition of Digital Marketing Europe (DME) 2025, a...
Unlock the secrets to maximizing your brand’s digital footprint with insights from Jason Barnard, the mastermind behind Kalicube. Discover how Google’s knowledge panels operate and why you don’t need to...
Unlock the secrets to maximizing your brand’s digital footprint with insights from Jason Barnard, the mastermind behind Kalicube. Discover how Google’s knowledge panels operate and why you don’t need to...
Empowering entrepreneurs in the AI era: the Kalicube advantage The contemporary business environment presents entrepreneurs with unprecedented opportunities and challenges, particularly in the realm of establishing and growing their ventures. A critical element of success in this landscape is the effective management of one’s digital brand presence 1. In an era where Google and artificial...
About Jason Barnard Jason Barnard is an entrepreneur, author, keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when million-dollar decisions are...
Jason Barnard regularly appears on livestreams online. Every Tuesday he hosts his own show, Kalicube® Tuesdays. He also appears regularly on other shows including livestreams by SEMrush, Duda and Search Engine Journal. How to Get Your Business on TikTok Today – Kalicube® Tuesdays with Austin Armstrong and Jason Barnard Kalicube® Tuesdays Event Series Retrospective with...