Keyword

Keyword

Description

A Keyword in SEO is a specific word or phrase that users type into search engines, which exponents of traditional SEO strategically target in website content to improve visibility and ranking in search results.

Posts tagged with Keyword

SERPs and Featured Snippets

On Friday we have 3 great speakers sharing data and tips about “SERPs, Featured Snippets and User Intent”. We have Jason Barnard, the “Brand SERPs” guy, he’s a full-time 100%...

BrandFeatured SnippetsJason Barnard+6 more
Aug 20, 2020 Jason Barnard

seo traffic show | episode 2

august 6th, 3pm gmt, jason barnard and tristam jarman will pick your site apart and tell you what you need to do to turn it into an seo traffic magnet!...

BingBrandBrand SERP+31 more
Aug 6, 2020 Jason Barnard

Kalicube Tuesdays with Rand Fishkin and Jason Barnard: The Knowledge Graph without Wikipedia

Many marketers rely on using Wikipedia to get into Google’s Knowledge Graph. This approach has multiple issues it is not appreciated by Wikipedia editorsit isn’t helpful to Wikipedia usersit truly...

AmazonBingBrand+34 more
Aug 5, 2020 Jason Barnard

SEO Traffic Show | Episode 1

Tristam Jarman, Co-Founder at Purple Smudge After working in digital for ten years in a variety of roles Tristam is now the Co-Founder of Purple Smudge, a Brighton based digital...

BrandBrand SERPBusiness+29 more
Jun 25, 2020 Jason Barnard

How to Get Your Brand in Google’s Knowledge Graph Without a Wikipedia Page

Published on SearchEngineJournal April 1, 2020 (Jason Barnard) Learn the three steps you can take to get into the Knowledge Graph (and trigger a knowledge panel for your brand) without...

Authoritative SourcesBingBrand+15 more
Apr 1, 2020 Jason Barnard

People Also Ask in 2020

Originally Published on Accuranker March 11, 2020 (Jason Barnard) Google is trying to provide answers. It does this in an increasing number of ways. Rich elements like the featured snippets...

BrandBrand AwarenessBrand Visibility+20 more
Mar 11, 2020 Jason Barnard

Knowledge Graph Algorithm Update Summer 2019 (a.k.a. Budapest)

Published on SearchEngineJournal December 12, 2019 (Jason Barnard) In July/August 2019, two things changed with Google’s Knowledge Graph API that may be a turning point both for Google and for...

AIAmazonBrand+17 more
Dec 12, 2019 Jason Barnard

How to Create a Google-Friendly FAQ Section

Originally Published on SEMrush October 29, 2019 (Jason Barnard) Modified Transcript Hi. I’m Jason Barnard and welcome to Weekly Wisdom. Today I am going to share with you my cheat...

AmazonBrandBrand SERP+14 more
Oct 29, 2019 Jason Barnard

BUILDING PROFITABLE ADWORDS CAMPAIGNS USING ON-PAGE SEO

Published on EcommerceNation July 05, 2018 (Jason Barnard) THE CONCEPT With a quality  on-page SEO, with the DSA, you can build profitable, low-maintenance AdWords campaigns. Three important concepts to bear...

BusinessCopywritingGoogle+7 more
Jul 5, 2018 Jason Barnard

Semantic HTML5 for Content Writers – The Essential Guide

Semantic HTML5 for Content Writers – The Essential Guide Published on SEMrush November 01, 2017 by Jason Barnard Google and Bing love semantic HTML5, so it is great for SEO! This article...

BingFarGoogle+8 more
Nov 1, 2017 Jason Barnard

The 6 Key Points of a Profitable Google Shopping Campaign

The 6 Key Points of a Profitable Google Shopping Campaign Published on EcommerceNation June 05, 2017 by Jason Barnard In this article, I will address the issue of successfully optimizing...

BingBrandBusiness+9 more
Jun 5, 2017 Jason Barnard