Knowledge Graph Verticals

Knowledge Graph Verticals

Description
How Google maintains multiple, specialized Knowledge Graphs for distinct domains (books, podcasts, music, etc.), independently curated but interconnected.
The Knowledge Graph Verticals definition
This term describes how Google maintains multiple, specialized Knowledge Graphs for distinct domains like books, podcasts, and music. These verticals are independently curated but interconnected.
How Jason Barnard uses Knowledge Graph Verticals definition
We map each client's digital footprint to the appropriate verticals and ensure entity alignment across them. For example, a podcaster must appear in both the Podcast vertical and the Web index with consistent identity markers.
Why Knowledge Graph Verticals matters to digital marketers
If your brand isn't understood across the right verticals, you'll be siloed or ignored. Vertical alignment increases visibility, corroboration strength, and cross-surface presence in Google's SERP.
Posts tagged with Knowledge Graph Verticals

Google Knowledge Panel for a Music Group: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a music group. At Kalicube, we have triggered thousands of Knowledge...

AIAnatomy of a Knowledge PanelAuthoritative Sources+36 more
May 5, 2025 Jason Barnard

Google Knowledge Panel for a Musician: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a musician. At Kalicube, we have triggered thousands of Knowledge Panels...

AIAuthoritative SourcesBing+37 more
May 5, 2025 Jason Barnard

Google Knowledge Panel for an Actor: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for an actor. At Kalicube, we have triggered thousands of Knowledge Panels...

AIAuthoritative SourcesBing+37 more
May 5, 2025 Jason Barnard

Google Knowledge Panel for a Visual Artist: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a visual artist. At Kalicube, we have triggered thousands of Knowledge...

AIAuthoritative SourcesBing+38 more
May 5, 2025 Jason Barnard

EDGEFlash: November Google Core & Knowledge Graph Updates

463 | EDGEFlash: November Google Core & Knowledge Graph Updates Jason Barnard and Lily Ray join Erin Sparks on an EDGEFlash - a breaking digital marketing news episode.  When it happens, we will...

AIAmazonBrand+27 more
Nov 24, 2021 Jason Barnard

The Knowledge Panel Course: Getting Your Entity Into Google’s Knowledge Vault

Getting Your Entity Into Google’s Knowledge Vault Jason Barnard speaking: Hi. As you have seen in previous lessons, Google has multiple Knowledge Graph Verticals including Google Books, Google Maps, and the...

AIBingBrand+27 more
Apr 21, 2021 Jason Barnard

The Knowledge Panel Course: How a Knowledge Panel Is Built

How a Knowledge Panel Is Built Jason Barnard speaking: Hi and welcome. One thing that is often overlooked is how Google actually builds a Knowledge Panel. As we have seen, a...

AIBrandBrand SERP+29 more
Apr 21, 2021 Jason Barnard

The Knowledge Panel Course: How Google’s Knowledge Graph Works

Jason Barnard speaking: Hi there. In this lesson, I’ll explain how a Knowledge Graph works. Understanding this is hugely helpful when adding information to a Knowledge Graph from the outside, which...

AIAmazonCompany+22 more
Apr 21, 2021 Jason Barnard
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