Knowledge Panel Hopping

I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...

In this article you will learn what a Knowledge Panel Sprout is, why they are important, and how you can grow a sprout into a blossoming, information-rich Knowledge Panel on...

What is Knowledge Panel Hopping? Knowledge Panel Hopping is a Google game we play at Kalicube® based on the six degrees of Kevin Bacon. According to Wikipedia, “Six Degrees of...

What You Will Learn In this article, I show the evolution of my Knowledge Panel over the years. The evolution is in reverse order, starting with what we have now,...

Managing People Also Search For and Related Searches Jason Barnard speaking: Hi and welcome! People Also Search For and Related Searches. Unfortunately, these are almost impossible to control or even significantly...

How a Knowledge Panel Is Built Jason Barnard speaking: Hi and welcome. One thing that is often overlooked is how Google actually builds a Knowledge Panel. As we have seen, a...

What Information Does Google Show in Knowledge Panels? Jason Barnard speaking: Hi. What information does Google show in a Knowledge Panel? Obviously, that depends on the entity type and many other...

Jason Barnard speaking: Hi there. In this lesson, I’ll explain how a Knowledge Graph works. Understanding this is hugely helpful when adding information to a Knowledge Graph from the outside, which...

Episode 028 – Jason Barnard Kalicube Brand SERPs, Knowledge Panels by Jason Barnard, SEO Researcher. Watch the video here >> [00:00:00] Paul Andre de Vera: Hey, everyone. I just want...