Linkless Links
Linkless Links
Description
Mentions of a brand, person, or entity that don't include a hyperlink but still contribute to authority and visibility in AI systems.
The Linkless Links definition
These are mentions of a brand or person that do not include a hyperlink but still contribute to authority and visibility, especially in the eyes of Google's Knowledge Graph and other AI systems.
How Jason Barnard uses Linkless Links definition
We deliberately build and track these mentions on platforms like podcasts and review sites, ensuring the entity is named and described clearly, even without a clickable link, to reinforce identity and credibility.
Why Linkless Links matters to digital marketers
AI and search engines can increasingly connect mentions to entities without needing a link. If your brand is being talked about but isn't optimized for linkless recognition, you are missing out on massive algorithmic trust signals.
Posts tagged with Linkless Links
Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era
I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...
What AI says about you when you’re not in the room
Published on Marketing Tech April 24, 2025 (Muhammad Zulhusni) In this age of generative AI, what machines say about you might matter more than what you say about yourself. That’s the...
A 13-Point Roadmap for Thriving in the Age of AI Search
Article by Jason Barnard, published by Search Engine Land Actionable insights for optimizing your digital presence across search engines, AI platforms and emerging technological ecosystems. The AI revolution is transforming the search landscape...
Google Recognizes Content Creators: A Breakthrough for E-E-A-T and SEO
Published on Search Engine Land (Jason Barnard) This article was featured in Search Engine Land’s Top 10 SEO Expert Columns of 2024 Google now highlights content creators as trusted sources in...
Killer Whale Update e E.E.A.T com Jason Barnard (The Brand SERP Guy)
Saiba tudo sobre a Killer Whale Update e N.E.E.A.T.T, a evolução do E.E.A.T com um dos maiores experts no assunto, Jason Barnard (The Brand SERP Guy®). A Killer Whale Update...
I Was Once A Cartoon Dog! Interview with Jason Barnard
The guest today was a musician in the 1990s and once gave his voice to a blue cartoon dog. However he is not Dave McCormack from Custard. He is Jason...
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