N.E.E.A.T.T.
N.E.E.A.T.T.
Description
An extended E-E-A-T framework including Notability and Transparency, defining how entities are recognized and trusted by AI and search engines. N.E.E.A.T.T is also known as Kalicube’s N.E.E.A.T.T.
Posts tagged with N.E.E.A.T.T.
Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era
I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...
N.E.E.A.T.T: Things You Need To Know
E.E.A.T is Googlespeak for credibility divided into 5 components: Experience, Authority and Trustworthiness. NEEATT is Kalicube’s extended version of E.E.A.T split into 7 components as described below. What is N.E.E.A.T.T?...
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