The People Also Ask Box (PAA Carousel) is a question-and-answer box to help users uncover further information related to the topic they are searching. It proactively suggests questions related to the user’s original search query and usually provides concise answers with a link to the webpage that it took the answer from. The People Also Ask gives a good idea of other related questions people ask Google.
Originally Published on SearchEngineJournal May 20, 2020 (Jason Barnard) Bing has a whole page algorithm that organizes the content of the SERP before displaying it to the user. Learn how...
Originally Published on SearchEngineJournal April 07, 2020 (Jason Barnard) Understand how the Bing search engine works - from its “core blue link algorithm” to rich elements, the dedicated teams managing...
Originally Published on Accuranker March 11, 2020 (Jason Barnard) Google is trying to provide answers. It does this in an increasing number of ways. Rich elements like the featured snippets...
Originally Published on SEMrush October 29, 2019 (Jason Barnard) Modified Transcript Hi. I’m Jason Barnard and welcome to Weekly Wisdom. Today I am going to share with you my cheat...
Originally Published on SEMrush July 05, 2019 (Jason Barnard) Q: Who Googles a brand before they sign on the dotted line?A: Pretty much everyone - clients, partners, distributors, suppliers, employees,...
Published on Oncrawl May 31, 2018 (Jason Barnard) What is Machine Learning? The following quotes really sum it up.More fluid“Machine learning is something new under the sun: a technology that...
Originally Published on SEMrush March 22, 2018 (Jason Barnard) In my previous article, I placed understanding and credibility as the two central pillars of Answer Engine Optimisation (AEO). They are two words that I use...
Originally Published on SEMrush January 18, 2018 (Jason Barnard) Featured Snippets, Answer Boxes or Position 0… whatever one chooses to call them, articles about nailing that super-precious top spot are all the rage....