Perplexity
Perplexity
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Posts tagged with Perplexity
The Invisible Risk: When AI Defines Your Brand Without You
In the age of generative AI and ambient computing, your brand is being defined, interpreted, and recommended by machines that never asked for your permission. That’s not a metaphor. It’s...
Navigating the New Search Paradigm: Kalicube’s Foundational Leadership in Generative Engine Optimization
TL;DR Generative Engine Optimization (GEO) isn’t a trend. It’s the new baseline. For 20 years, the SEO industry focused on blue links – ranking pages for keywords and chasing clicks....
Chunks, Passages and Micro-Answer Engine Optimization Wins in Google AI Mode
Article by Jason Barnard, published by Search Engine Land Google’s AI Mode synthesizes answers from multiple background queries. Here’s how to optimize content passages for inclusion in AI responses. The best CRM...
How To Train The AI Algorithm To Recommend Your Brand
Published on Forbes(Jason Barnard) Here’s something no one tells you when you’re building a personal brand: The biggest opportunities don’t come from people searching for your name. They come when...
Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era
I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...
Entity Home Website: definition and strategic role in the kalicube process
An Entity Home Website is the full, dedicated website that serves as the primary digital embodiment of a brand or person online. unlike an individual entity home page (typically the...
what is the kalicube flywheel?
at kalicube, we didn’t invent physics - but we did apply it to digital strategy. the kalicube flywheel is a simple but powerful framework that drives consistent, compounding growth for...
The Simple 3 Part Secret for Answer Engine Optimization (ChatGPT, Perplexity, Google Gemini and Google Learn About)
All Answer Engines / AI Assistants are built using just three technologies All three technologies use the same data source: the web. These technologies are the “Algorithmic Trinity”. Kalicube’s Simple...
How Maryanna Franco completely updated the Google search and AI results after her name change in just 7 days (and why it matters for business)
Changing your name isn’t just about getting new business cards - it’s about taking control of how the world, Google, and AI see you. Seven days ago, Maryanna Franco made...
Want to protect your online reputation? Then take control of Google and AI.
Google and AI don’t reflect reality.They reflect the data you give them. If you don’t control that data, the machines will just make it up. And get it wrong. This...
Optimizing your personal brand for AI agents, assistive engines, and search – today, tomorrow, and the decade ahead
In 2025, most entrepreneurs still think their personal brand is something search and AI engines “just pick up.” They’re wrong. Google, ChatGPT, Perplexity, Gemini, Bing Copilot aren’t passively listing your...
Algorithmic Darwinism: Why Only the Fittest Content Survives in AI and Search
When Charles Darwin introduced the concept of natural selection, he explained how species survive by developing traits that increase their fitness. Today, that same principle applies - not to biology,...
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Entrepreneurs winning the game in Google and AI with their Personal Brand
The Hidden Gatekeepers of Your Success: How to Make Google and AI Say ‘Yes’ to Your Personal Brand Paperback - June 13, 2025 by Jason Barnard (Author) You’re not being misrepresented. You’re being misunderstood. And that’s costing you real money. Every day, AI platforms like Google, ChatGPT, Perplexity, and Copilot are shaping how the world sees you....
About
About Jason Barnard Jason Barnard is an entrepreneur, author, keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when million-dollar decisions are...