Pre-Crawl Confidence

The level of trust a search engine has in a URL before deciding whether to crawl it, based on external signals like anchor text and linking page trustworthiness.

This is the level of trust a search engine has in a URL before deciding whether to crawl it, based entirely on external signals like anchor text, surrounding semantic context, and the trustworthiness of the linking page.

We engineer linking strategies to maximize a page's perceived value before it's visited. The goal is to get Google to say, "This link is worth our time".

Google no longer crawls everything it finds; it uses Pre-Crawl Confidence to decide what's worth crawling. If your links don't project confidence, they'll be ignored or delayed, and you'll miss critical opportunities for indexing and entity extraction. This is where visibility starts and weak signals die.