Rich Elements
Rich Elements
Description
Great Articles About Rich Elements from Kalicube and From Around the Web Over the last decade or so, alongside those traditional blue links it has added other types of (rich) content: videos, images, recipe cards, maps, Twitter posts… Anything that is not a simple Bluelink with title and description snippet is called a Rich Element (often called SERP Features or Universal Results). Rich Elements are enriched, often multimedia elements on the SERP. Most people in the SEO industry use the term SERP Features. At Kalicube, we prefer the term Rich Element since this term focuses on the item itself and clearly states that the element is rich (we could also say enhanced). Recommended Articles About "Rich Elements" What are Rich Elements on a Google SERP?: Kalicube defines Rich Elements as anything that is not a simple Bluelink with title and description snippet or often called SERP Features or Universal Results). 10 Rich SERP Elements Your Can Leverage To Build Trust: Semrush offers the 10 Rich SERP Elements you can leverage to make your Brand SERP sexy. Visual Guide to Google SERP Features: an article from Rank Ranger providing us a well-explained visual guide to Google SERP features, both mobile and desktop, each with a brief explanation and a screenshot of it. Lesson on Rich Elements and how to trigger them on your Brand SERP: here is a lesson from Kalicube Academy about Rich Elements and techniques to trigger and optimise them such as Image Boxes, Twitter Boxes, Video Boxes, etc; the process of how ranking works in the context of Brand SERP; and learning the idea of shaping the anatomy of the SERP by triggering and managing Rich Elements. Percentage of Brand SERPs that contain each Rich Element: check out this presentation of Kalicube Pro about the percentage of Brand SERPs that contain each Rich Element.
Posts tagged with Rich Elements
Top Stories in SEO: What You Need To Know
In this article, you will learn more about Top Stories (SERP Feature), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Top Stories in SEO? Simple...
Google Map Pack SEO and Brand SERP Optimization
What is a Map Pack in SEO? Simple Definition of a Map Pack in SEO A Map Pack in Google SERP (Search Engine Results Page) appears in the middle or...
The First Easy Win to Optimise on a Brand SERP
What is the First Easy Win to Optimise a Brand SERP? After the obvious candidate (your homepage), the first, easy “win” to work on are your “Rich Sitelinks“. Many people...
darwinism & google serps as product: revisiting how search works
originally published on search engine journal august 18, 2021 (jason barnard) new insights on how google search ranking works plus the concept of the serp as a product and how it plays...
Brand SERPs: What You Need To Know
In this article, you will learn the definition of a Brand SERP and get a basic understanding of how to create a compelling and optimised Brand SERP by The Brand...
the future of seo: understanding, credibility, & deliverability
originally published on semrush december 03, 2020 (jason barnard) when someone searches on google (or bing), they express a problem they are seeking to solve or a question they need...
10 Rich SERP Elements you can leverage to make your Brand SERP sexy
Originally Published on SEMrush July 05, 2019 (Jason Barnard) Q: Who Googles a brand before they sign on the dotted line?A: Pretty much everyone - clients, partners, distributors, suppliers, employees,...
How Bingbot Works: Discovering, Crawling, Extracting & Indexing
Originally Published on SearchEngineJournal April 15, 2020 (Jason Barnard) Learn how Bingbot works during the discovery, crawling, extracting and indexing stages from Fabrice Canel, Bing’s Principal Program Manager. Here’s a...
Why Jason Barnard is one of the world’s leading experts in Online Reputation Management in search and AI
When people talk about online reputation management (ORM), they usually think of traditional PR agencies scrambling to bury negative articles with dozens of blog posts or spinning up throwaway websites...
A 13-Point Roadmap for Thriving in the Age of AI Search
Article by Jason Barnard, published by Search Engine Land Actionable insights for optimizing your digital presence across search engines, AI platforms and emerging technological ecosystems. The AI revolution is transforming the search landscape...
How To Transform Your Brand SERP Into Your Personal Business Card
Published on Omnisend August 24, 2021 (Whitney Blankenship) SEO is a complicated beast that plagues many e-commerce marketers. Between navigating industry-specific jargon and the never-ending task of optimisation, it can...
Optimization of the Brand SERP and Avoiding Mistakes
Own the Real Estate of your Brand 507 | Optimization of the Brand SERP and Avoiding Mistakes Jason Barnard returns for the second segment of his interview with EDGE of...
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