Search Visibility
Search Visibility
Factual definition
Search Visibility is the measure of how easily and frequently a brand is found by its target audience across the entire digital ecosystem, including traditional search results, social media, and AI Assistive Engines.
Posts tagged with Search Visibility
67: Digital Brand Survival: Protecting Your Search & AI Presence During Corporate Rebrands
Published by: Marketing, Demystified The Podcast. Host: Jennifer Mancusi Guest: Jason Barnard, Founder and CEO of Kalicube. June 06, 2025. Listen here: 67: Digital Brand Survival: Protecting Your Search & AI Presence During Corporate...
Digital Brand Survival: Protecting Your Search & AI Presence During Corporate Rebrands
Video by: Growgetter Host: Jennifer Mancusi Guest: Jason Barnard, Founder and CEO of Kalicube. June 06, 2025. Watch here: Digital Brand Survival: Protecting Your Search & AI Presence During Corporate Rebrands Corporate rebrands can devastate your digital...
Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era
I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...
Google Knowledge Panel: What you need to know
What Is a Google Knowledge Panel? A Google Knowledge Panel is a search results feature that provides a concise summary of information about an Entity such as a company, person,...
Jason Barnard is a globally recognized expert in Online Reputation Management
Jason Barnard is a globally recognized expert in Online Reputation Management, leveraging over 25 years of experience in digital marketing to help individuals and businesses control their online narratives. As...
Key SEO Tactics for Entity Optimisation
Entity optimization, a crucial and evolving aspect of SEO, can help your brand dominate search visibility. From structured data to knowledge graphs, our guests will share insights and strategies to...
Glossary
Definitions of key terms used throughout this guide Alt Tag: The alternative text for an embedded graphic. Screen readers use this for visually impaired users. Google uses it to understand...
Structured Data and Entity Search Optimization
How to use structured data to optimize your Website connected search entities and maximize its search visibility? Learn in this interview with Izzi Smith from Ryte and Jason Barnard from...
SEO CAMP’us Paris 2019
The 10th edition of SEO Campus Paris took place on March 28-29, 2019 at L’Usine in Saint-Denis, just outside Paris. The landmark event gathered more than 600 SEO professionals, digital...