SERP Features

SERP Features

Description
SERP Features are the enhanced features in search engine results pages (SERPs)—such as Knowledge Panels, featured snippets, video boxes, and image carousels—that go beyond traditional blue links to provide more visual, structured, and interactive information. SERP Features.
Posts tagged with SERP Features

Related Searches in SEO: What You Need To Know

In this article, you will learn more about Related Searches (SERP Feature), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Related Searches in SEO? Simple Definition of...

BrandBrand SERPBusiness+15 more
May 5, 2025 Jason Barnard

The First Easy Win to Optimise on a Brand SERP

What is the First Easy Win to Optimise a Brand SERP? After the obvious candidate (your homepage), the first, easy “win” to work on are your “Rich Sitelinks“. Many people...

BrandBrand SERPCompany+9 more
May 5, 2025 Jason Barnard

What is a Google Knowledge Panel and how to get one

Originally Published on SEMrush March 29, 2021 (Jason Barnard). Have you ever watched a movie and quickly searched an actor’s name for more information about them? You see on the...

BrandBrand SearchBrand SERP+28 more
May 5, 2025 Jason Barnard

the future of seo: understanding, credibility, & deliverability

originally published on semrush december 03, 2020 (jason barnard) when someone searches on google (or bing), they express a problem they are seeking to solve or a question they need...

Answer Engine OptimizationAnswer EnginesBing+29 more
May 5, 2025 Jason Barnard

How Bingbot Works: Discovering, Crawling, Extracting & Indexing

Originally Published on SearchEngineJournal April 15, 2020 (Jason Barnard) Learn how Bingbot works during the discovery, crawling, extracting and indexing stages from Fabrice Canel, Bing’s Principal Program Manager. Here’s a...

AIBingCompany+17 more
May 5, 2025 Jason Barnard

Search, Answer, and Assistive Engine Optimization: A 3-part Approach

TL;DRModern optimization has evolved beyond traditional SEO to target all recommendation engines, including Google, ChatGPT, Perplexity, and Siri. This new landscape is powered by the fusion of three foundational technologies...

AIAI OverviewsAI Search+45 more
Apr 29, 2025 Jason Barnard

A 13-Point Roadmap for Thriving in the Age of AI Search

Article by Jason Barnard, published by Search Engine Land Actionable insights for optimizing your digital presence across search engines, AI platforms and emerging technological ecosystems. The AI revolution is transforming the search landscape...

AIAI OverviewsAI Search+45 more
Dec 12, 2024 Jason Barnard

SEO Reality Check: 13 Hard-Hitting Truths You Need to Hear

Published on Search Engine Land (Jason Barnard) Insights into today’s SEO landscape, from the value of brand authority to the SERPs’ evolution and why AI-powered search demands new skills. SEO is far...

AIAI OverviewsAI-Driven+39 more
Nov 14, 2024 Jason Barnard

How to Use the ‘Perfect Click’ to Optimize for Ai-Assisted Search Results

Published on Search Engine Land (Jason Barnard) Discover the concept of the “perfect click” and learn how to optimize your content to become the ideal candidate for user conversions. The perfect...

AIAI OverviewsAnswer Engines+25 more
Jun 25, 2024 Jason Barnard

The Two Parts of E-E-A-T Google Hasn’t Told You About

Published on Search Engine Land (Jason Barnard) Explore how notability and transparency complement Google E-E-A-T and how to integrate these elements seamlessly into your digital strategy. In this article, I will...

AIBrandBusiness+31 more
Mar 19, 2024 Jason Barnard

How Google Universal Search Ranking Works - Darwinism In Search

Published on SearchEngineJournal February 28, 2022 (Jason Barnard) Since the introduction of universal search in 2007, the SERPs have become increasingly rich. Use this to make your site more visible on Google....

BingBrandBrand SERP+25 more
Feb 28, 2022 Jason Barnard

EDGEFlash: November Google Core & Knowledge Graph Updates

463 | EDGEFlash: November Google Core & Knowledge Graph Updates Jason Barnard and Lily Ray join Erin Sparks on an EDGEFlash - a breaking digital marketing news episode.  When it happens, we will...

AmazonBrandBrand SERP+20 more
Nov 24, 2021 Jason Barnard
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