Third Party Websites

Third Party Websites

Description
Independent sources that mention or feature the entity but are not under its control (media sites, directories), acting as external validation.
The Third Party Websites definition
These are independent sources that mention the entity but are not under its control, such as media sites, industry directories, and Wikipedia.
How Jason Barnard uses Third Party Websites definition
We work to earn credible third-party mentions and citations, ensuring the facts match those on First and Second Party sources. These sources act as external validation for the Infinite Self Confirming Loop.
Why Third Party Websites matters to digital marketers
These are your algorithmic credibility multipliers. If the facts you claim are repeated by trusted third parties, Google believes them. If they are absent or contradict your claims, you will remain untrusted.
Posts tagged with Third Party Websites

Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era

I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...

AIAI Assistive Restrictive EnvironmentsAI Brand Result+274 more
May 24, 2025 Jason Barnard

beginner’s in-depth guide to search engine optimization and how it works

originally published on semrush december 23, 2020 (jason barnard) what is seo (search engine optimization)? seo is the art and science of convincing search engines, such as google, yahoo, and bing...

AIArtificial IntelligenceBing+44 more
May 5, 2025 Jason Barnard

SERP in Digital Marketing: What You Need to Know

In this article you will learn how to turn Google’s Search Engine Results Page to your advantage when devising your digital marketing strategy. What is SERP in Digital Marketing? SERP...

AIBingBrand+25 more
May 5, 2025 Jason Barnard

The Perfect On-SERP SEO Strategy: A Holistic Guide

In this article you will learn what On-SERP SEO is, how it works and how you can easily build the perfect On-SERP SEO strategy for your company. What is On-SERP...

AIBrandBrand SERP+36 more
May 5, 2025 Jason Barnard

Third Party Websites: What You Need To Know

What is a Third Party Website? Third party websites are websites over which you have no direct control. These are the websites where someone has written an article about you...

AIBrandBrand SERP+20 more
May 5, 2025 Jason Barnard

Google’s Knowledge Algorithms - What You Need to Know

What are Google’s Knowledge Algorithms? Google’s Knowledge Algorithms are responsible for curating information for its Knowledge Graphs (its machine-readable encyclopaedias) and Knowledge Panels (the visible representation of those “encyclopaedias”  in...

AIBrandBrand SERP+32 more
May 5, 2025 Jason Barnard

How to Optimise Your Brand SERP (The Kalicube Process)

In this article you will learn what a brand SERP is, why it is important to optimise yours, and a simple step by step process (The Kalicube Process™) Before starting,...

AIBrandBrand Awareness+43 more
May 5, 2025 Jason Barnard

3 Ways to Get You More Traffic and Boost Brand SERP

Originally Published on Similar Web August 9, 2021(Jason Barnard) Want to increase your search traffic exponentially?  Search engine optimization (SEO) is all about playing the long game. Getting results can take time...

AIBingBrand+34 more
Aug 9, 2021 Jason Barnard

The Knowledge Panel Course: The Three Google Knowledge Algorithms

Jason Barnard speaking: Hi and welcome. You now know how a Knowledge Panel is built, which vertical Knowledge Graphs are available to you, and how to get into the Knowledge Vault....

AIAuthoritative SourcesBing+25 more
Apr 21, 2021 Jason Barnard

beginners guide to search engine optimization

originally published on semrush december 23, 2020 this article gives an overview of what seo is, why it is important, how google functions, and provides you with a guide to...

AIArtificial IntelligenceBing+43 more
Dec 23, 2020 Jason Barnard
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