Walled Gardens 2.0

Walled Gardens 2.0

Description
Closed-loop, AI-powered ecosystems created by Big Tech, where content is ingested, annotated, and answers are generated internally, often without links or attribution.
The Walled Gardens 2.0 definition
This term describes the closed-loop, AI-powered ecosystems created by Big Tech, where content is ingested and stored, answers are generated internally, and attribution is often omitted, keeping user interaction on the platform.
How Jason Barnard uses Walled Gardens 2.0 definition
We ensure our clients' brands are visible inside these closed systems by feeding AI engines directly with structured, trusted data. We focus on recognition and recommendation rather than traffic, securing inclusion through alignment with The Trinity Engine.
Why Walled Gardens 2.0 matters to digital marketers
You are no longer optimizing for clicks, but to be the answer inside a machine that doesn't link out. If you fail to be included, you disappear. If you succeed, you become the default answer in a closed world.
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