About: Jason Barnard

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Who is Jason Barnard
Jason Barnard is a serial entrepreneur, bestselling author, acclaimed keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube, a premium Digital Branding Consultancy in France. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when million-dollar decisions are at stake.

Posts by Jason Barnard:

    Articles By

    1. Google Knowledge Vault December 2023 Update: What You Need to Know
    2. The Simple 3 Part Secret for Answer Engine Optimization (ChatGPT, Perplexity, Google Gemini and Google Learn About)
    3. How Maryanna Franco completely updated the Google search and AI results after her name change in just 7 days (and why it matters for business)
    4. Kalicube Online Reputation Management Spectrum
    5. Optimizing your personal brand for AI agents, assistive engines, and search – today, tomorrow, and the decade ahead
    6. Algorithmic Darwinism: Why Only the Fittest Content Survives in AI and Search
    7. The X exodus – could Bluesky spike spark end of Elon Musk’s social media platform?
    8. Want Your Personal Brand to Stand Out in 2025? Make Sure It Wins in Search and AI
    9. Want to protect your online reputation? Then take control of Google and AI.
    10. Which LLM Chatbots Should You Optimize For (SEO)
    11. What Kinds of Information Can Be In My Company Knowledge Panel?
    12. What Kind of Information Can Be In My Personal Knowledge Panel?
    13. How does the geo-location affect the visibility of my Knowledge Panel?
    14. The simplest way of finding the KGMID
    15. Knowledge Sources in Entity SEO: What you need to Know
    16. How to Build a Robust Brand Identity Online When You Have a Common Name
    17. Personal Branding: A Guide from Kalicube
    18. The Kalicube Process Gives You SEO Results
    19. KPIs in Brand SERP: Everything You Need To Know
    20. How Kalicube Implements The Kalicube Process
    21. The 12 Concrete Results of Implementing The Kalicube Process
    22. How Does the Kalicube Process Work?
    23. What Are the KPIs for The Kalicube Process?
    24. Mark A. Preston’s Successful Personal ReBranding
    25. 60 Simple Tips to Improve E.E.A.T for SEO
    26. N.E.E.A.T.T: Things You Need To Know
    27. Google Knowledge Graph Algorithm Updates and Volatility 
    28. Google Knowledge Graph Update – Summer 2023
    29. Invitation-Only Mastermind: How Agencies Can Leverage Google’s E-E-A-T Knowledge Graph Update to Increase Revenues
    30. Does Google Use Information from the Knowledge Graph in its Search Generative Experience Results?
    31. E.E.A.T in SEO: A Simple Explanation
    32. Structured Data for SEO: What You Need to Know
    33. The Whole Page Algorithm in SEO: What You Need to Know
    34. Knowledge Panel Sprouts on Google: What You Need to Know
    35. Knowledge Panel Tipping Point: What You Need to Know
    36. Why Google Knowledge Panels Disappear and How to Get Yours Back
    37. Entity Executive Summary in Entity SEO: What you Need to Know
    38. Personal Knowledge Panel on Google: What You Need To Know
    39. The Blue Link Algorithm in SEO: What You Need to Know
    40. Topical Authority in SEO: What You Need To Know
    41. Google’s Knowledge Vault: What You Need To Know
    42. ChatGPT on Bing / Bing Chat Search: How Does it Work?
    43. Beginner’s In-Depth Guide to Search Engine Optimization and How it Works
    44. What to do if your Knowledge Panel disappears
    45. Knowledge Panels: The Benefits You Need To Know
    46. “Doing a Disney” on Google: What You Need To Know
    47. Engine, Bot, and Algorithm: What you need to Know
    48. What is Google’s Search Generative Experience (Now Called AI Overviews)
    49. Why Invest in Brand Search?
    50. How the New Google Generative AI in Google Search will Affect Brand SERPs
    51. Why Kalicube Chose Duda over WordPress for Agency Work
    52. Dominant Entity in SEO: What You Need To Know
    53. How Kalicube Hit the Brand SERP Tipping Point and Why it Matters
    54. Google Knowledge Panel for a Doctor: How to Get, Manage and Optimise?
    55. Google Knowledge Panel for a Company Founder: How to Get, Manage and Optimise? 
    56. Google Knowledge Panel for a Digital Marketing Agency: How to Get, Manage and Optimise?
    57. Google Knowledge Panel for a Law Firm: How to Get, Manage and Optimise?
    58. Google Knowledge Panel for a Lawyer: How to Get, Manage and Optimise?
    59. Optimizing for the SERP in SEO: What You Need to Know
    60. Finding a Google Knowledge Panel: What You Need to Know
    61. SERP in Digital Marketing: What You Need to Know
    62. The Perfect On-SERP SEO Strategy: A Holistic Guide
    63. How to Get Into Google’s Knowledge Graph: the 3-Step Kalicube Process
    64. Google Knowledge Panel for a Realtor: How to Get, Manage and Optimise?
    65. Entity Home Maintenance in Digital Brand Management: What you Need to Know
    66. Schema Markup in SEO: What You Need To Know
    67. Knowledge Graph Confidence Score in SEO: What You Need To Know
    68. How to Build a Future-Proof Digital Search Strategy
    69. Sources for Knowledge Panel Descriptions
    70. Knowledge Panel Cards in SEO: What You Need To Know
    71. The Ultimate Online Investment: Maintaining Your Knowledge Panel for Long-Term Success
    72. Entity Description in SEO: What You Need to Know
    73. How to Write an Entity Description (The Kalicube Way)
    74. Cornerstone Entities in SEO: What You Need To Know
    75. Wikipedia Page Deleted: How to Recover Your Knowledge Panel
    76. Managing International Variations of Knowledge Panels
    77. Managing the Elements of a Knowledge Panel – the Evolution of a Knowledge Panel
    78. Google Business Profile: What You Need To Know
    79. The Anatomy of a Knowledge Panel (Knowledge Panel Template) – What You Need to Know
    80. Simple Explanation of Machine Learning in Google’s Algorithm(s)
    81. Entity Maturity in SEO: What You Need To Know
    82. Knowledge Panel Spam: What You Need To Know
    83. Google’s Multiple Knowledge Graphs (Knowledge Graph Verticals) – What You Need to Know
    84. Right Rail of a Google SERP: What You Need To Know
    85. Left Rail of a Google SERP: What You Need To Know
    86. First Party Websites: What You Need To Know
    87. Second Party Websites: What You Need To Know
    88. Third Party Websites: What You Need To Know
    89. Knowledge Panel Hopping: What You Need To Know
    90. Infinite Self Confirming Loop of Corroboration: What You Need To Know
    91. Should Your Brand Name be Keyword-Focussed?
    92. How To Claim a Knowledge Panel in Google
    93. Knowledge Panel in Google: Pricing
    94. SERP Features (Rich Elements): What You Need To Know
    95. Search Engine Optimization: A Simple Explanation That Makes Sense
    96. E.E.A.T (Double E.A.T) for Entity SEO: What You Need to Know
    97. Google’s Knowledge Graph: What You Need to Know
    98. 8 Ways to Find the Google Knowledge Vault ID (KGID / KGMID) for any Entity
    99. The Kalicube Process has Solved Digital Marketing
    100. Google’s Knowledge Algorithms – What You Need to Know
    101. How to Optimise Your Brand SERP (The Kalicube Process)
    102. Weekly Wisdom with Jason Barnard: Knowledge Graph for Brands
    103. BrandTech: What You Need To Know
    104. How Can I Get a Knowledge Panel in Google?
    105. What Happens When You Claim a Knowledge Panel?
    106. Knowledge Graph and Knowledge Panel in Google: Differentiated
    107. Entity Equivalents in SEO – What You Need to Know
    108. Google’s Knowledge Extraction Algorithm – What You Need to Know
    109. Google’s Knowledge Panel Algorithm – What You Need to Know
    110. Google’s Knowledge Vault Algorithm – What You Need to Know
    111. Knowledge Cards in SEO: What You Need To Know
    112. Event Boxes (Event Carousels) in SEO: What You Need To Know
    113. YouTube Boxes (YouTube Carousels) in SEO: What You Need to Know
    114. Podcast Boxes (Podcast Carousels) in SEO: What You Need To Know
    115. Product Boxes (Popular Product Carousels) in SEO: What You Need to Know
    116. People Also Search For Text Box (People Also Search For Carousel) in SEO: What You Need To Know
    117. Rich Sitelinks Are Vitally Important to Your Brand SERP – Practical Case Study
    118. People Also Search For Boxes (People Also Search For Carousels) in SEO: What You Need To Know
    119. See Results About Boxes (See Results About Carousels) in SEO: What You Need To Know
    120. Entity Boxes (Entity Carousels) in SEO: What You Need To Know
    121. Google’s Knowledge Graph API: What You Need To Know
    122. Google Knowledge Panel: What you need to know
    123. Brand SERP Layout
    124. People Also Ask Box (People Also Ask Carousel) in SEO: What You Need To Know
    125. Top Stories in SEO: What You Need To Know
    126. Related Searches in SEO: What You Need To Know
    127. Rich Sitelinks in SEO: What You Need To Know
    128. Article Boxes (Article Carousels) in SEO: What You Need To Know
    129. Latest From Boxes (Latest From Carousels) in SEO: What You Need To Know
    130. Google Map Pack SEO and Brand SERP Optimization
    131. The #10 Rules of Image SEO for Image Carousels
    132. Google Knowledge Panel for an Author: How to Get, Manage and Optimise?
    133. Video Boxes (Video Carousels) in SEO: What You Need To Know
    134. The Importance of Rich Sitelinks in Google SEO
    135. The Importance of Protecting Your Trademark in Google Ads
    136. Triggering a Sitelinks Search Box in Google Brand SERP
    137. Three Great Reasons Why You Should Control PAA Questions on Your Brand SERP
    138. Getting a PAA Result on Brand SERP
    139. The Importance of Knowledge Panels for Brands
    140. The Concept of Siloing in SEO
    141. Entity Maturity in SEO
    142. Filter Pills in Knowledge Panels: What You Need to Know
    143. Best Social Platforms for a Successful Digital Marketing Strategy
    144. Who is Your Brand SERP Important to?
    145. The First Easy Win to Optimise on a Brand SERP
    146. What is Entity Identity in SEO?
    147. Sitelinks in SEO: What You Need To Know
    148. Image Boxes (Image Carousels) in SEO: What You Need To Know
    149. Featured Snippets in SEO: What You Need To Know
    150. Twitter Boxes (Twitter Carousels) in SEO: What You Need To Know
    151. Three Simple Steps to Create a Google Knowledge Panel
    152. Google Knowledge Panel for a Person: How to Get, Manage and Optimise?
    153. Google Knowledge Panel for a Company: How to Get, Manage and Optimise? 
    154. Google Knowledge Panel for a Podcast: How to Get, Manage and Optimise?
    155. Google Knowledge Panel for a Music Group: How to Get, Manage and Optimise?
    156. Google Knowledge Panel for a Musician: How to Get, Manage and Optimise?
    157. Google Knowledge Panel for an Actor: How to Get, Manage and Optimise?
    158. Google Knowledge Panel for a Visual Artist: How to Get, Manage and Optimise?
    159. Darwinism & Google SERPs As Product: Revisiting How Search Works
    160. How to trigger a Personal Knowledge Panel in Google
    161. What is a Google Knowledge Panel and how to get one
    162. An Introduction to Machine Learning in SEO/AEO
    163. Brand SERP: Google Your Brand Name And Discover The Power of Your New Digital Business Card
    164. 4 Best Customer Review Websites for SEO
    165. Organization Schema Markup: Step-by-Step Guide for Companies
    166. HTML5 Semantic Tags: What They Are and How To Use Them
    167. Brand Digital Ecosystem Definition
    168. Comparison of SEO and SERP
    169. Definition of Leapfrogging in SEO
    170. Google’s Concept of Rich Sitelinks in Brand SERP
    171. Brand Factor: What You Need to Know
    172. How-To: Great SEO Meta Titles, Meta Descriptions, and H1 for Your Pages
    173. Brand SERPs: What You Need To Know
    174. The simple 5 minute explanation of Artificial Intelligence and Machine Learning
    175. The 3 Pillars of SEO – Understanding, Credibility, and Deliverability
    176. Semantic HTML5 for Content Writers – The Essential Guide
    177. Advanced techniques to be the Featured Snippet: Position 0 – A guide
    178. The Future of SEO: Understanding, Credibility, & Deliverability
    179. Understanding and Credibility: A Simple Approach to AEO
    180. Brand SERPs You Really Should Be Tracking (and Improving)
    181. Practical Techniques to Improve Both Brand and Brand Review SERPs
    182. 10 Rich SERP Elements you can leverage to make your Brand SERP sexy
    183. Weekly Wisdom with Jason Barnard: The Five P’s of Ongoing Content
    184. Weekly Wisdom with Jason Barnard: Google Ads for Brand Searches
    185. How To create a Google-Friendly FAQ section
    186. How To Submit a URL or Website to Search Engines like Google, Bing or Yahoo (A step-by-step guide)
    187. How Bingbot Works: Discovering, Crawling, Extracting & Indexing
    188. How to Get Your Brand in Google’s Knowledge Graph Without a Wikipedia Page
    189. Google’s Knowledge Graph: trusted sources
    190. What is a Featured Snippet?
    191. Personal Brand Equity and AI: Why Google and ChatGPT Might Be Undermining You
    192. Why The Kalicube Process is the ultimate Search Engine Reputation Management strategy for the AI era
    193. Search, Answer, and Assistive Engine Optimization: A 3-part Approach
    194. The existential threat no one’s talking about: your personal brand in the age of AI
    195. Why entity SEO is now the most important digital strategy for your personal and corporate brand
    196. Controlling Your Digital Legacy: Mastering Personal Brand in the AI Era with Jason Barnard
    197. The biggest misconception CEOs have about their digital presence
    198. What do Google and AI say about you when you’re not in the room?
    199. Your personal brand is part of your bottom line—here’s how much it really matters
    200. Don’t ignore your personal brand online: here are the three risks you’re taking.
    201. Teaching AI Platforms About Your Personal Brand
    202. Why do Google and ChatGPT keep recommending my competitors instead of me
    203. Reasons to track brand-trigger phrases
    204. How brand-trigger phrases fit into The Kalicube Process
    205. What is a brand-trigger phrase in SEO / AEO?
    206. How educating all AI platforms—not just training your own—builds a powerful personal brand online
    207. Brand-trigger phrases in Google and AI: personal brand positioning for entrepreneurs
    208. We need a new definition of a “keyword” in the age of AI. Here it is.
    209. Don’t let the machines write your legacy: why your digital personal brand needs your attention now
    210. The career pivot trap: why you must optimize your personal brand before you need it
    211. The entrepreneur’s blueprint: building a personal brand that drives business growth with search and AI
    212. How to Get Recommended by ChatGPT, Perplexity and Other AI Assistants: The Future of Personal Branding Is Now
    213. How to Optimize Your Company’s Google Knowledge Panel
    214. What happens if Google and AI Engines like ChatGPT get your personal brand wrong?
    215. Step by step implementation The Kalicube Process
    216. The hidden cost of doing nothing: why entrepreneurs must optimize their personal brand for bottom-of-funnel decision-makers
    217. The 3 big reasons why every entrepreneur must optimize their digital personal brand
    218. A 13-Point Roadmap for Thriving in the Age of AI Search
    219. SEO Reality Check: 13 Hard-Hitting Truths You Need to Hear
    220. Google Recognizes Content Creators: A Breakthrough for E-E-A-T and SEO
    221. Fixing Your Personal Brand When AI And Search Results Misrepresent You
    222. 3 Keys to Managing Search Engine Results for Your Name
    223. How to Become a Recommended Solution Provider on Google Entity Lists
    224. How to Use the ‘Perfect Click’ to Optimize for Ai-Assisted Search Results
    225. How the Google Leak Confirms the Significance of Author and Publisher Entities in SEO
    226. Unpacking Google’s 2024 E-E-A-T Knowledge Graph update
    227. Claim Your Space Online: The Power Of A Middle Name For Branding
    228. Website Domains: Finding The Right Fit For Your Personal Brand
    229. The Two Parts of E-E-A-T Google Hasn’t Told You About
    230. How To Take Control Of Your Personal Brand On Google
    231. Modern SEO: Packaging Your Brand and Marketing for Google
    232. How to Build a Productive, Happy Team to Scale Your Agency
    233. Digging deeper into the E-E-A-T Knowledge Graph 2023 update
    234. Inside Google’s massive 2023 E-E-A-T Knowledge Graph update
    235. 10 Simple Steps to Analyze Your Brand SERP and Build an Effective Digital Strategy
    236. Kalicube and Wordlift Announce Long-Term Semantic SEO Partnership
    237. Google Is Now a Semantic Search Engine. What Does It Mean?
    238. Google Brand SERPs: Why You Must Dominate People Also Ask
    239. How Google Universal Search Ranking Works – Darwinism In Search
    240. Google’s Podcast Knowledge Panel Update: Your Questions Answered
    241. Darwinism & Google SERPs As Product: Revisiting How Search Works
    242. 3 Ways to Get You More Traffic and Boost Brand SERP
    243. How to Trigger a Personal Knowledge Panel in Google
    244. What Is a Google Knowledge Panel and How To Get One
    245. Tracking Google Knowledge Graph Algorithm Updates & Volatility
    246. How Schema Markup Helps Your SEO & AEO Strategies In the Short, Mid And Long Term
    247. Weekly Wisdom with Jason Barnard: The Five P’s of Ongoing Content
    248. Weekly Wisdom with Jason Barnard: Google Ads for Brand Searches
    249. How Google Search Ranking Works – Darwinism in Search
    250. Improving brand reputation using Google Knowledge Panel
    251. What Should your Brand SERP look like?
    252. Beginners Guide to Search Engine Optimization
    253. The Expansion of People Also Ask in the Search Results
    254. Organization Schema Markup: Step-by-Step Guide for Companies
    255. The Future of SEO: Understanding, Credibility, & Deliverability
    256. 4 Best Customer Review Websites for SEO
    257. Brand SERP: Google Your Brand Name And Discover The Power of Your New Digital Business Card
    258. SEO in a Nutshell: Understanding, Credibility & Deliverability
    259. How To Submit a URL or Website to Search Engines Like Google, Bing or Yahoo (A Step-by-Step Guide)
    260. HTML5 Semantic Tags: What They Are and How To Use Them!
    261. How Bing’s Whole Page Algorithm Works
    262. What Are Knowledge Panels and How To Get Into Knowledge Graphs
    263. How Bing’s Image & Video Algorithm Works
    264. How the Bing Q&A / Featured Snippet Algorithm Works
    265. How Bingbot Works: Discovering, Crawling, Extracting & Indexing
    266. How Bing Ranks Search Results: Core Algorithm & Blue Links
    267. How to Get Your Brand in Google’s Knowledge Graph Without a Wikipedia Page
    268. People Also Ask in 2020
    269. 10 Things I’ll be Doing in 2020 – Jason Barnard
    270. Weekly Wisdom with Jason Barnard: Knowledge Graph for Brands
    271. Knowledge Graph Algorithm Update Summer 2019 (a.k.a. Budapest)
    272. How to Create a Google-Friendly FAQ Section
    273. 10 Rich SERP Elements You Can Leverage to Make Your Brand SERP Sexy
    274. Practical Techniques to Improve Both Brand and Brand Review SERPs
    275. BUILDING PROFITABLE ADWORDS CAMPAIGNS USING ON-PAGE SEO
    276. Brand SERPs You Really Should Be Tracking (and Improving)
    277. An introduction to Machine learning in SEO / AEO
    278. Understanding and Credibility: a Simple Approach to AEO
    279. Advanced Techniques to Be the Featured Snippet: Position 0 — a Guide
    280. Semantic HTML5 for Content Writers – The Essential Guide
    281. Introduction to Schema Markup
    282. THE 6 KEY POINTS OF A PROFITABLE GOOGLE SHOPPING CAMPAIGN
    283. 3 LONG-TERM SEO STRATEGIES YOU CAN IMPLEMENT TODAY

    Jason Barnard's Entrepreneur Peers

    1. Shayne Fitz-Coy
    2. Richard Branson’s relationship with Jason Barnard
    3. Ulf Arnetz
    4. Jim Heininger
    5. Matt Raad
    6. Sameer S. Somal
    7. Joost de Valk
    8. John T. Hewitt
    9. Gui Costin
    10. Greg S Reid
    11. Scott Duffy
    12. Bob Gentle
    13. Rand Fishkin
    14. Jonathan Cronstedt

    Guest Appearance Videos

    1. Interview with Jason Barnard, CEO of Kalicube
    2. Building an Unshakable Online Presence with Jason Barnard
    3. Explore How AI is Transforming Brand Narratives and Discover Strategies to Adapt Effectively.
    4. 49 How Google Knowledge Panels Help Your Overall SEO with Jason Barnard
    5. E140. How to Make Google and AI Say What You Want About Your Business
    6. The Hidden SEO Hack No One Thinks Of with Jason Barnard
    7. Your Company RANKING #1 in ChatGPT: Yes! You Can Do It! With Jason Barnard and Maryanna Franco
    8. Train ChatGPT To Know You: Get Your Name on AI TODAY! With Jason Barnard and Maryanna Franco
    9. Can Search Engines Keep Crawling and Indexing The Growing Web? With Jason Barnard and Maryanna Franco
    10. Master Online Brand Storytelling Before Google and AI Do!
    11. Plan Your Content Strategy to Conquer AI: Rank #1 on ChatGPT! With Jason Barnard and Maryanna Franco
    12. The Three To Twelve Month Rule in Personal Branding with CEO Jason Barnard
    13. Should You Be Afraid of AI? Learn to Control It Today! With Jason Barnard and Maryanna Franco
    14. How does ChatGPT work: Become Part Of Its Knowledge! With Jason Barnard and Maryanna Franco
    15. Google Is Becoming a Walled Garden: How Can Marketers Stay In? With Jason Barnard and Maryanna Franco
    16. How SERPs (& Marketing) changed since the 90s with Jason Barnard and Maryanna Franco
    17. Managing Your Brand on Google with Jason Barnard
    18. Google Search: Your Ultimate Business Card with Jason Barnard
    19. Entity Optimization – Key SEO Tactics for Entities
    20. #104 – Owning your Brand on Google
    21. Controlling Your Brand Story on Google: Actionable Growth Tactics with Jason Barnard
    22. Mastering Your Personal Brand on Google (and why it matters)
    23. 2024 EP564 Take Control of Your Personal Brand Online: Jason Barnard’s Proven Strategy
    24. Boosting Online Visibility 101 | Odys Talks #60
    25. AI is Changing Personal Branding FOREVER!
    26. 030 – Interview w/ The Brand SERP Guy, Jason Barnard
    27. That Will Nevr Work S5E89 “Mastering Your Digital Identity with Jason Barnard”
    28. Controlling Google Knowledge Panels with Kalicube Founder – Jason Barnard
    29. Jason Barnard On Brand SEO, The SEO Industry And Entrepreneurship
    30. Marketing in the Age of AI Podcast Interview with Jason Barnard
    31. Make the Machines Get You
    32. Overcoming The Fear of Growth and Graduating to CEO W/ Jason Barnard | Elite Performance Podcast #58
    33. Reinventing Yourself with Expert Branding Strategies
    34. Build Your Online Brand | Jason Barnard | More than a Few Words
    35. Free Traffic By Making Google Understand You with Jason Barnard
    36. Mastering Digital Presence: Jason Barnard on Future-Proofing Your Brand in an AI-Driven World
    37. How to Get BILLIONs of Traffic with EEAT (Jason Barnard)
    38. How Your Brand Can Win the New AI Search Game, with Jason Barnard
    39. Brand SERP Guy: The Secrets to Dominating Google Rankings & SEO Mistakes to Avoid
    40. Make Google Love You – How To Build A Personal Brand Online!
    41. Growing a Personal Brand Online Successfully in 2024
    42. Mastering the Google Game: Strategies from The Brand SERP Guy, Jason Barnard
    43. Knowledge Panel & Entity Optimization | Jason Barnard | Part 2
    44. Brand SERPS & N-E-E-A-T | Jason Barnard Kalicube | Part 1
    45. Skyrocket Your Sales with This Google SEO Strategy
    46. How To Outsmart Google in 2024 & Beyond Ft. Jason M. Barnard – CONTENT IS PROFIT EP. #470
    47. 653: How to Increase Branded Search Queries and Volume
    48. Entity SEO & The Future of The SERPs – Jason Barnard Interview
    49. How to Use the Knowledge Graph for SEO Benefits (with Jason Barnard)
    50. How To Create A Google Knowledge Panel as a Writer | Interview Jason Barnard, The Brand SERP Guy
    51. LIVE Interview with Jason BARNARD from Kalicube.com
    52. Killer Whale Update e E.E.A.T com Jason Barnard (The Brand SERP Guy)
    53. 2 – Jason Barnard THE Brand SERP’s Guy and Wearer Of The Red Shirt
    54. Odys Talks | 2023 in SEO
    55. Learn How to Tackle Generative AI in Search – With Jason Barnard
    56. Jason Barnard: Conversations with Google’s Knowledge Graph – Episode 172
    57. Stay Consistent and Double Your Money? The Story of Kalicube
    58. Branded SERPS For Attorneys: Unveiling Your Online Identity w/ Jason Barnard
    59. How Can Businesses Educate Google? | 219
    60. Mistakes That Will Mess With Your Google Success (for Authors)
    61. Tossing a Rock in Google’s Placid Pond Jason Barnard, CEO Kalicube: E37
    62. Stop Getting Buried by Search Engines
    63. Bridging Audience Needs and Google Algorithms
    64. Navigating the AI-Driven Future of Search Engines with Jason Barnard
    65. How To Master Brand SERP and Digital Marketing, with Jason Barnard
    66. How to Control Your Brand’s Reputation on Google with Named Entities and Market Cohorts
    67. Google’s Knowledge Graph | Jason Barnard
    68. Harnessing Google for Brand Success: An Interactive Session with Jason Barnard
    69. #TSUS 010. How to Manage Your Brand SERP on Google with Jason Barnard
    70. Living A Mindful Desert Island Life; Jason Barnard
    71. From Punk Band to Blue Cartoon Dog: Jason Barnard’s Curious Journey
    72. The Rise in Brand-Led Search
    73. Ep 112 – Hard Work Vs Smart Work
    74. What are Brand SERPs and What Do They Mean for Podcasting with Jason Barnard
    75. Google Is a Child That Is Thirsty for Knowledge, and You Need to Educate It—Jason Barnard
    76. How To Manage Your Brand on Google? Google Business Tips From Jason Barnard – EP76
    77. Jason Barnard – How to Dominate in Google With Branded SEO
    78. #23: Knowledge Panels For Noobs: Q&A With Jason Barnard
    79. Google’s Three Main Knowledge Algorithms: How They Work and What you Can do to Take Advantage
    80. Owning Your Brand Message Online by Educating Google – Jason Barnard on Smartbranding
    81. Google Knowledge Panels – a Deep, Deep Dive with Jason Barnard
    82. Knowledge Panel Q&A – Jason Barnard from Kalicube Answers All Your Questions
    83. Brand SERPs and Knowledge Panels – Managing Your Brand on Google
    84. Critique Your Content Strategy
    85. Jason Barnard, The Brand SERP Guy, Digital Marketing Consultant, Author
    86. Jason Barnard – “The Brand SERP Guy” – A Gamechanger Educating Google…
    87. The Fundamentals of Brand SERPs for Business – Jason Barnard
    88. Teach Google How To Display Your REAL ESTATE Brand
    89. Google is a Child Thirsty for Knowledge. We Need to Educate It.
    90. Why Does Jason Barnard (The Brand SERP Guy) Wear a Red Shirt?
    91. Jason Barnard, The Brand SERP Guy, Paris, France
    92. Teach Google How To Display Your Brand
    93. Jason Barnard – Knowledge Panels for Brands
    94. How to Perfect Your Brand Messaging on Google Search
    95. The Unscripted SEO Interview with Jason Barnard
    96. Do You Know What Your Online Reputation Is with Jason Barnard
    97. Optimizing Your Brand SERP with Jason Barnard
    98. Digital Marketing Consultant Jason Barnard
    99. Brand SERP Optimisation with Jason Barnard, Brand SERP Guy at Kalicube
    100. Are Brand SERPS an SEO Ranking Factor?
    101. Jason Barnard, The Brand SERP Guy, Talks About SERPs and Knowledge Panels
    102. Google’s Potential and Future Feat. Jason Barnard
    103. What are Brand SERPs and Why Should You Care?
    104. Your Brand SERP on Google Is the Most Important KPI You Never Looked At
    105. Social Media Brand Marketing and SEO with Jason Barnard
    106. Knowledge Panels – Jason Barnard – CONTFERENCE #1
    107. Brand SERPs and Knowledge Panels with Jason Barnard Ep. 7
    108. How to Optimise Your Brand’s Search Results? | The Brand SERP Guy, Jason Barnard
    109. Digital Marketer – Podcaster – Jason Barnard
    110. Brand SERP Optimization: Taking Marketing To The Next Level With Jason Barnard
    111. Google Knowledge Graph: Online Reputation Management feat. Jason Barnard 
    112. The Return of the Brand SERP Guy – Jason Barnard – NerdBrand Podcast Ep.85
    113. Jason Barnard Announces the Launch of the SE Ranking Academy
    114. EDGEFlash: November Google Core & Knowledge Graph Updates
    115. Brand SERPS and How to Boost Them
    116. How To Protect Your Brand SERP With Jason Barnard
    117. SERP 101: Why Branding Matters With Jason Barnard
    118. SERP 101: Building Your Brand With Jason Barnard
    119. Building A Role Around A Hire With Jason Barnard
    120. How To Lead A Diverse Team With Jason Barnard
    121. How to Dominate the SERPS for Your Brand Name With Jason Barnard
    122. Entity Building & Google’s Knowledge Graph
    123. What Happens When You Optimise Your Brand SERP
    124. How to Get a Knowledge Panel without Wikipedia by Jason Barnard
    125. SERP and SEO for Bands and Brands with Jason Barnard
    126. Google’s MUM: Multitask Unified Model
    127. Jason Barnard: On Credibility and E-A-T
    128. Jason Barnard: Content Deliverability as a Game-changer in SEO
    129. Branded Search Results with Jason “The Brand SERP Guy” Barnard of Kalicube
    130. Strategic Approach to SEO: Google Needs to Understand Your Content
    131. How to Get a Google Knowledge Panel in 2021 – with Jason Barnard from Kalicube
    132. How to Get A Personal Brand Panel: A Conversation with Jason Barnard
    133. Jason Barnard, the Brand SERP Guy
    134. Ahmed Khalifa – Get Your (Captioned) Videos Ready Before Publishing It
    135. Catch Jason Barnard on the #PirateBroadcast
    136. Jason Barnard – The Brand SERP Guy & Knowledge Graph Expert
    137. Kalicube Tuesdays with Casie Gillette and Jason Barnard: Content Marketing & the Customer Experience
    138. Jason Barnard (The Brand SERP Guy): My Life Journey Revealed
    139. We Discuss Brand SERPs and ORM with Jason Barnard
    140. Bringing your Brand (SERP) into Focus with Jason Barnard
    141. Bringing Your Brand (SERP) into Focus with Jason Barnard
    142. GYDA Talks – Jason Barnard – Bitesize
    143. How To Become an SEO Expert: Jason Barnard – The Brand SERP Guy @ Kalicube, Answers!
    144. The Page 2 Podcast – Jason Barnard, (The Brand SERP Guy) Founder & CEO of Kalicube
    145. Jason Barnard 📣 Says Google Is Your *HOMEPAGE*
    146. Brand SERPs and Knowledge Panels with Jason Barnard
    147. How to get the Knowledge Panel Advice from an Expert (Jason Barnard)
    148. Brand SERP: What Appears When Someone Googles Your Name – Interview with Jason Barnard
    149. The Shocking Truth About SEO & Google Rankings (2020-21) | Jason Barnard Interview | Clip
    150. Day 2: PodFest Asia – A Virtual Event (Night Session)
    151. This Is How You Learn (Pretty Much Anything) Fast & Improve As You Go | Jason Barnard
    152. What is a Brand SERP and why is it so very important to your business?
    153. What is a Brand SERP? It’s Your New Business Card. 2 Minute Explanation from Jason Barnard
    154. SEO in a Nutshell: Understanding, Credibility & Deliverability
    155. Traffic Show Episode 3: SEO secrets and tips from Jason Barnard and Tristam Jarman
    156. Your Brand SERP is Your Business Card with Jason Barnard
    157. Brand SERPs Course Review – Kalicube By Jason Barnard | FatRank Explains
    158. SEO Traffic Show | Episode 2
    159. Kalicube Tuesdays with Rand Fishkin and Jason Barnard: The Knowledge Graph without Wikipedia
    160. SEO Traffic Show | Episode 1
    161. Everything You Need To Know About Brand SERPs: Interview with Jason Barnard
    162. Smartest People in SEO with SE Ranking | First Guest – Jason Barnard
    163. SEO 101 by Jason Barnard: What is SEO
    164. In Search SEO Podcast 46: Understanding the Underpinnings of Structured Data
    165. How to Create Google-Friendly FAQ to win valuable real estate in the SERPs by Jason Barnard
    166. It is about having Ideas, Interview with Jason Barnard
    167. T3CON19 – Introduction of official host Jason Barnard
    168. Weekly Wisdom with Jason Barnard: Google Ads for Brand Searches
    169. Ross Tavendale by Jason Barnard
    170. Weekly Wisdom with Jason Barnard: The Five P’s of Ongoing Content
    171. Jason Barnard – How to Help Google Make Sense of a Chaotic, Unstructured Web #SEOisAEO
    172. Future Proofing Your Website With Jason Barnard
    173. Answer Engine Optimisation the One Strategy That Will Work for Every Brand – Jason Barnard
    174. Votre web-réputation : vitale pour votre référencement ! – Jason Barnard

    Kalicube

    1. How early adopters are securing personal brand dominance in AI and search
    2. How to Stop Being Known for Your Past Success and Start Getting Recognized for Your Next Chapter
    3. How Kalicube helped Scott Duffy beat a more famous namesake to dominate Google and ChatGPT
    4. What Kalicube delivers for your personal brand
    5. Who Is Kalicube’s Personal Branding in Search and AI Service For?
    6. Who Is Kalicube’s ranking on ChatGPT and AI Engines service for?
    7. Who is Kalicube’s personal Google Knowledge Panel service for?
    8. Who is Kalicube’s personal Online Reputation Management Service For?
    9. Who is Kalicube’s personal brand pivot optimization service for?
    10. Who is Kalicube’s personal rebrand service designed for?
    11. Which industries would benefit most from Kalicube’s services optimizing personal brand in search and AI?
    12. Which people in the B2B space benefit most from Kalicube’s personal brand in search and AI services?

    Guest Appearances

    1. Controlling Your Digital Legacy: Mastering Personal Brand in the AI Era with Jason Barnard
    2. How Cross-Team Collaboration Unlocked 10+ Hours a Week with Jason Barnard
    3. Building an Unshakable Online Presence with Jason Barnard
    4. Explore How AI is Transforming Brand Narratives and Discover Strategies to Adapt Effectively.
    5. 49 How Google Knowledge Panels Help Your Overall SEO with Jason Barnard
    6. E140. How to Make Google and ChatGPT Recommend Your Business
    7. Unlock Your Potential: Mastering Google for Your Business Growth with Jason Barnard
    8. Ep.151: Purpose, Profit & Legacy Finding the Right Balance in the Age of AI, with Jason Barnard
    9. Jason Barnard: How to Control Your Personal Branding and Online Narrative
    10. How To Build Your Brand and Take Command of Your Online Reputation with Jason Barnard
    11. The Three To Twelve Month Rule in Personal Branding with CEO Jason Barnard
    12. Managing Your Brand on Google with Jason Barnard
    13. Key SEO Tactics for Entity Optimisation
    14. Google Search: Your Ultimate Business Card with Jason Barnard
    15. Owning your Brand on Google
    16. #168: The Power of Your Google Business Card: Mastering Your Personal Brand on Google
    17. Controlling Google Knowledge Panels with Kalicube Founder Jason Barnard
    18. 2024 EP564 Take Control of Your Personal Brand Online: Jason Barnard’s Proven Strategy
    19. Understanding Personal Branding in the Age of AI
    20. 030 – The Brand SERP Guy, Jason Barnard
    21. S5E89 “Mastering Your Digital Identity with Jason Barnard”
    22. Jason Barnard On Brand SEO, The SEO Industry And Entrepreneurship
    23. 22 – Mastering Online Brand Management: Practical Tips for Clarity, Consistency, and Data-Driven Success with Jason Barnard
    24. 240: Make the Machines Get You with Jason Barnard
    25. Overcoming The Fear of Growth and Graduating from Marketer to CEO W/ Jason Barnard | Elite Performance Podcast #58
    26. Reinventing Yourself with Expert Branding Strategies
    27. #1038 Build Your Online Brand | Jason Barnard
    28. Free Traffic By Making Google Understand You with Jason Barnard
    29. 29 – Navigating the Evolving Dynamics of Digital Marketing with Kalicube’s Jason Barnard
    30. Mastering Digital Presence: Jason Barnard on Future-Proofing Your Brand in an AI-Driven World
    31. How Your Brand Can Win the New AI Search Game, with Jason Barnard
    32. Brand Blueprint: Navigating Digital Marketing with Jason Barnard
    33. Brand SERP Guy: Google Defines Your Online Presence & Strategies to Rank Your Website #1 on Google
    34. Enhancing Client Connections and Evolving Your Personal Brand with Jason Barnard | Ep #698
    35. #913 – WP-Tonic Show: Growing a Personal Brand Online Successfully in 2024
    36. EP580 – Jason Barnard on Taking Control of Your Personal Brand
    37. Odys Talks #44 – Search Engine Abuse or Entrepreneurship?
    38. Interview with Jason Barnard
    39. Mastering the Google Game: Strategies from The Brand SERP Guy, Jason Barnard
    40. How to Use the Knowledge Graph for SEO Benefits (with Jason Barnard)
    41. Google Knowledge Panels FAQ with Jason Barnard
    42. 5. Knowledge Panel & Entity Optimization | Jason Barnard | Part 2
    43. 4. Brand SERPS & N-E-E-A-T | Jason Barnard Kalicube | Part 1
    44. Stray Flipper Strut
    45. 653: How to Increase Branded Search Queries and Volume
    46. Mastering Your Digital Presence: Jason Barnard’s Guide to Elevating Your Personal Brand
    47. 2 – Jason Barnard – How a Billion-Pageview Dream Survived Digital Marketing Disasters
    48. Learn How to Tackle Generative AI in Search – with Jason Barnard
    49. Ep 433- Mistakes That Will Mess With Your Google Success With Jason Barnard
    50. Episode 163 – The Brand SERP Guy! – 10_12_23
    51. 345 | Stay Consistent and Double Your Money? The Story of Kalicube
    52. Big time Brand SERP with Jason Barnard
    53. E37: Jason Barnard, Kalicube: Tossing a Rock in Google’s Placid Pond
    54. 50:5 Stop Getting Buried by Search Engines
    55. Bridging Audience Needs and Google Algorithms
    56. Navigating the AI-Driven Future of Search Engines with Jason Barnard
    57. How To Master Brand SERP and Digital Marketing, with Jason Barnard
    58. EP 7: How to Control Your Brand’s Reputation on Google with Named Entities and Market Cohorts
    59. Ep355: Make Your Voice Sound Natural On Your Podcast – Jason Barnard
    60. #372 – Discover the ‘Blue Dog’ of Digital Marketing: Jason Barnard’s Unique Approach to Brand Management (Branded Search and Beyond)
    61. Branding, Marketing, and SEO with Jason Barnard
    62. #10: Knowledge Panel Q&A – Jason Barnard from Kalicube Answers All Your Questions
    63. Google’s Knowledge Graph | Jason Barnard
    64. #TSUS 010. How to Manage Your Brand SERP on Google with Jason Barnard
    65. #168: A Beginner’s Guide to SEO for Business with Jason Barnard
    66. Living A Mindful Desert Island Life; Jason Barnard
    67. Brand SERPs and the 3 Pillars of SEO
    68. From Punk Band to Blue Cartoon Dog: Jason Barnard’s Curious Journey
    69. Episode 037: Controlling Your Brand SERPs with Jason Barnard
    70. 52. How to Optimize Your Online Brand for Maximum SEO Exposure with Jason Barnard
    71. The Rise in Brand-Led Search
    72. Ep 112 – Hard Work Vs Smart Work
    73. 63: What are Brand SERPs and What Do They Mean for Podcasting with Jason Barnard
    74. Google Is a Child That Is Thirsty for Knowledge, and You Need to Educate It—Jason Barnard
    75. EP76 – How to Manage Your Brand on Google with Jason Barnard
    76. #33 Jason Barnard – How to dominate in Google with Branded SEO
    77. Episode 64: Controlling How You and Your Brand Show up On Google with Jason Barnard, Digital Nomad
    78. Google, The New Business Card – Jason Barnard
    79. Teaching Google Who We Are & What We Do with Special Guest Jason Barnard, “The Brand SERP Guy”
    80. What Appears When You Google Your Brand?
    81. Owning Your Brand Message Online by Educating Google – Jason Barnard on Smartbranding
    82. Brand SERPs and Knowledge Panels – Managing Your Brand on Google Featuring, Jason Barnard on The Entrepreneur MBA Podcast
    83. Google Knowledge Panels – a Deep, Deep Dive with Jason Barnard
    84. Google is Your New Business Card
    85. Critique Your Content Strategy
    86. The Knowledge Panel and Brand SERPs in Google with Jason Barnard
    87. Jason Barnard – “The Brand SERP Guy” on a Mission to Change the Game in the Google Industry…
    88. The Secrets of Managing your Brand Message on Google – in Just 7 Minutes with Jason Barnard
    89. How Google Helps Build Your Personal Brand
    90. The One About Feeding Google Well & A Blue Dog (with Jason Barnard)
    91. Jason Barnard, The Brand SERP Guy, Paris, France
    92. Google Is A Child (And We Need to Learn to Educate It)
    93. Jason Barnard, Knowledge Panels
    94. An Interview with Digital Marketing Consultant, Jason Barnard
    95. Google Is a Child That Wants to Learn – Understanding How SEO Actually Works With Jason Barnard (The Brand SERP Guy)
    96. Jason Barnard – Knowledge Panels for Brands
    97. Is Google Your Business Card? – Jason Barnard // Kalicube
    98. What is #BrandTech? – Jason Barnard // Kalicube
    99. How to Perfect Your Brand Messaging on Google Search
    100. The Unscripted SEO Interview with Jason Barnard
    101. Google Is Your New Business Card…Use It Wisely with Jason Barnard
    102. Do You Know What Your Online Reputation Is with Jason Barnard
    103. What are Brand SERPs and Why Should You Care?
    104. Optimizing Your Brand SERP with Jason Barnard
    105. Digital Marketing Consultant Jason Barnard
    106. Brand SERP Optimisation with Jason Barnard, Brand SERP Guy at Kalicube
    107. Optimization of the Brand SERP and Avoiding Mistakes
    108. Are Brand SERPS an SEO Ranking Factor?
    109. All You Need to Know About Your Brand SERPs
    110. How to Optimise Your Brand SERP and Your Brand Knowledge Panel
    111. Google’s Potential and Future Feat. Jason Barnard
    112. Future of SEO and SERP Positioning with Jason Barnard
    113. Social Media Brand Strategy and How It Effects SEO with Jason Barnard
    114. Brand SERPs with Jason Barnard
    115. Digital Marketer – Podcaster – Jason Barnard
    116. Brand SERPs and How to Boost Them
    117. Brand SERP Optimization: Taking Marketing To The Next Level By Optimizing Your Online Business Profile
    118. The Return Of The Brand SERP Guy – Jason Barnard
    119. November Google Core & Knowledge Graph Updates
    120. The Line Between Creativity and Business with Jason Barnard (The Brand SERP Guy)
    121. How To Protect Your Brand SERP With Jason Barnard
    122. Why Branding Matters
    123. Building Your Brand With Jason Barnard
    124. Building A Role Around A Hire With Jason Barnard
    125. How To Lead A Diverse Team With Jason Barnard
    126. Entity Building and Google’s Knowledge Graph with Jason Barnard
    127. What Happens When You Optimise Your Brand SERP
    128. Brand SEO and SERP for Podcasts with Jason Barnard
    129. SERP and SEO for Bands and Brands with Jason Barnard
    130. Branded Search Results with Jason Barnard (The Brand SERP Guy) of Kalicube
    131. What is Google Saying About Your Brand? (Guest Jason Barnard the Brand SERP Guy)
    132. Punk to Kids Music
    133. Jason Barnard, The Brand SERP Guy
    134. Strategic Approach to SEO With Jason Barnard
    135. How to Get a Google Knowledge Panel in 2021 – with Jason Barnard from Kalicube
    136. Jason Barnard : Blue Dogs, Punk & SEO
    137. How to Integrate SEO Into Your Digital Strategy
    138. Your Brand SERP Is Your Online Business Card
    139. Catch Jason Barnard on the #PirateBroadcast™
    140. Getting to the Core of Brand SERP – with Jason Barnard
    141. Learn from the Show with Jason Barnar‪d‬
    142. Jason Barnard: Masterclass on Google Knowledge Panels
    143. Jason Barnard: My Life Journey Revealed
    144. Podcasts (Guest Appearances)
    145. Knowledge Panels and SEO with Jason Barnard
    146. Brand SERP Optimization with Jason Barnard
    147. I Was Once A Cartoon Dog! Interview with Jason Barnard
    148. Bringing Your Brand SERP into Focus with Jason Barnard
    149. The Page 2 Podcast: An SEO Podcast : Jason Barnard
    150. Brand SERPs and Knowledge Panels with Jason Barnard
    151. We Discuss Brand SERPs and ORM with Jason Barnard
    152. Jason Barnard, on taking a deep dive into Brand SERPs
    153. Knowledge Panel Advice From an Expert
    154. Brand SERP: What Appears When Someone Googles Your Name
    155. Jason Barnard, The Brand SERP Guy
    156. This Is How You Learn (Pretty Much Anything) Fast & Improve As You Go | Jason Barnard
    157. GYDA Talks – Jason Barnard – Brand SERP’S
    158. Darwinism in Search — Jason Barnard // Kalicube
    159. Knowledge Panels — Jason Barnard // Kalicube
    160. Brand SERPs – Jason Barnard // Kalicube
    161. The Reality of Gig Economy, How To Learn Anything Fast, and No-Fluff Guide to SEO | Jason Barnard
    162. The Truth About When Customers Google Your Brand feat. Jason Barnard
    163. Managing Your Reputation on Google with Jason Barnard
    164. Taking Control of Your Brand SERPs with Jason Barnard
    165. How To Dominate The SERPs For Your Brand Name with Jason Barnard
    166. Your Brand SERP is Your Business Card with Jason Barnard
    167. Jason Barnard – Google Your Reputation
    168. Your Brand SERP is Your New Business Card with Jason Barnard
    169. Brand Serps with Jason Barnard
    170. How to Get the #1 Position on Google for Your Name (Feat. Jason Barnard)
    171. Jason Barnard, With Jason Barnard…
    172. Everything You Need To Know About Brand SERPs: Interview with Jason Barnard
    173. Brand SERPS and ORM — Jason Barnard // Kalicube
    174. Knowledge Panels For People vs Companies – Jason Barnard // Kalicube
    175. Jason Barnard – Digital Nomad
    176. Digital Nomad Life, with Jason Barnard
    177. Ranking Factors Explained with Jason Barnard
    178. Jason Barnard – A Universal Strategy for Answer Engine Optimisation

    Answer Engine Optimisation

    1. From Question to Checkout: How ChatGPT Drives Real Sales in the Age of Answer Engines
    2. Why Website Traffic Is the Wrong KPI in 2025 – The Kalicube Process Explained
    3. CEO / Entrepreneurs: Taking Back Control of Your Brand in AI Starts With a Google Knowledge Panel
    4. Using AI to Research / Perform Due Diligence on a Person (Entrepreneur) – Google Gemini
    5. Answer Engine Optimization: How Jason Barnard Gained EEAT Credibility as an Award Winning Innovator
    6. Answer Engine Optimization: The Answer Engines Cite Jason Barnard as the Leading Expert in the World
    7. Jason Barnard Has Mastered Optimizing His Personal Brand for Google Learn About – The ChatGPT Killer
    8. Episode 15: How Can We Amplify Credibility Signals and Build Expertise Authority and Trust
    9. Episode 14: How to Leverage Brand in Multi-Channel, Multi-Device Acquisition
    10. Episode 13: Hooking Brand Building Efforts into a Successful AEO Strategy
    11. Episode 12: What does Machine Learning DO in AE Today – and what might it do Tomorrow
    12. Episode 11: How Does RankBrain Affect Query Results Today
    13. Episode 10: Machine Learning 101: The how, the why and … what ML means to us as marketers
    14. Episode 9: How Google Uses The Knowledge Graph in its AE algorithm
    15. Episode 8: How to get Entities and Their Attributes in the Knowledge Graph
    16. Episode 7: The Knowledge Graph – How Well is Google doing in ‘understanding the world’?
    17. Episode 6: How to Help Google/Amazon Make Sense of a Chaotic, Unstructured Web
    18. Episode 5: Semantic HTML5, IA and Accessibility – so many missed opportunities
    19. Episode 4: More Than You Thought You Needed to Know About Schema Markup
    20. Episode 3: 3 Pillars of a successful AEO strategy, pertinence, understanding, credibility
    21. Episode 2: Voice Search is changing the game
    22. Episode 1: Getting to Grips with AEO: Answer Engines are here to stay

    Professional Expertise

    1. Jason Barnard coined the term “brand-trigger phrase”
    2. Jason Barnard is an acclaimed public speaker
    3. Jason Barnard is a world-leading authority in digital marketing
    4. Jason Barnard is a distinguished entrepreneur
    5. Jason Barnard is a globally recognized authority in brand management
    6. Jason Barnard is a globally recognized expert in Online Reputation Management
    7. Jason Barnard is one of the top global experts in the SEO industry
    8. Jason Barnard is a globally recognized authority on personal branding in search and AI

    Articles About

    1. Why Jason Barnard is the world’s leading expert in answer engine optimization (and beyond)
    2. Why Jason Barnard is one of the world’s leading experts in Online Reputation Management in search and AI
    3. Why Jason Barnard Is the World’s Leading Expert in Personal and Corporate Brand Optimization for Google and AI
    4. Successful Rule Breakers: Jason Barnard Of Kalicube On How To Succeed By Doing Things Differently
    5. Digital Brand Storytelling with Jason Barnard, Founder and CEO of Kalicube
    6. How To Transform Your Brand SERP Into Your Personal Business Card
    7. Business Talk with Jason Barnard
    8. Crafting your brand SERP—best practices from Jason Barnard, THE Brand SERP guy
    9. How to (and Why You Should) Optimize Your Brand SERP (Webinar Highlights)
    10. What are Brand SERPS?
    11. “Budapest” and the Knowledge Graph: Why Digital PR is Becoming More Important than Ever Before
    12. Tracking Your Brand SERP
    13. Knowledge Graph: what is it and why is it important?
    14. Interview with Jason Barnard from Kalicube
    15. SMX Munich Speaker Spotlight: Jason Barnard, Brand SERP Expert
    16. Digital Nomad Lifestyle with Jason Barnard
    17. Brand SERPs’ tips by Jason Barnard
    18. Interview with Jason Barnard, Digital Marketing Consultant at kalicube.pro (@jasonmbarnard)
    19. Challenges of remote work during COVID-19: Talking with nomad marketer Jason Barnard
    20. Jason Barnard on Understanding, Credibility and Deliverability in AEO
    21. Crafting your brand SERP – best practices from Jason Barnard, The Brand SERP guy
    22. Jason Barnard – Expat in France

    Online

    1. Pod Profits Summit 2025
    2. Jason Barnard on Improving Your Digital Strategy Using Brand SERP, the Kalicube Process
    3. Digital Marketing Europe 2022
    4. The Ins and Outs of Featured Snippets and Knowledge Panels (SMX London 2020)
    5. Analysing and Improving Your Brand SERP (SMX Munich 2020)
    6. Global Marketing Day 2019- Semrush
    7. Google Webmasters Hangout

    Personal

    1. What is Jason Barnard’s Nationality?
    2. What life experiences have shaped Jason Barnard’s values and outlook on life?
    3. Where does Jason Barnard live?
    4. What languages does Jason Barnard speak?
    5. Where was Jason Barnard born and raised?
    6. Who is Jason Barnard

    Professional Career

    1. What happened to Jason Barnard EIRL?
    2. What are Jason’s thoughts on the future of digital marketing and Brand SERP?
    3. What advice does Jason Barnard give to companies looking to improve their online presence?
    4. How can businesses benefit from Kalicube’s expertise in digital branding?
    5. Who are some of Kalicube’s clients or notable success stories?
    6. What is The Kalicube Process?
    7. How does Kalicube’s approach to digital marketing differ from other companies?
    8. What is Brand SERP optimization, and why is it important?
    9. What inspired Jason Barnard to found Kalicube?
    10. What services does Kalicube offer?
    11. What is Kalicube?
    12. How would Jason Barnard describe his career journey in one sentence?
    13. What is Jason Barnard’s role at Kalicube?
    14. How did Jason Barnard transition from a musician to a digital marketer and entrepreneur?
    15. What inspired Jason Barnard to create the Boowa and Kwala characters?
    16. What is UpToTen, and what was Jason Barnard’s role in it?
    17. What is WTPL Music, and what was Jason Barnard’s role in it?
    18. What were Jason Barnard’s early career interests before digital marketing?

    General Speaking

    1. How can someone book Jason Barnard for a speaking event or conference?
    2. How can event organisers benefit from having Jason Barnard as a speaker?
    3. What types of events or conferences has Jason Barnard spoken at?
    4. What is Jason Barnard’s approach to engaging audiences during his talks?
    5. How did Jason Barnard become a sought-after keynote speaker?
    6. What topics does Jason Barnard typically cover in his keynote speeches?
    7. Where can listeners find and follow Jason Barnard’s podcast?
    8. What impact has Jason Barnard’s podcast had on his brand and digital marketing expertise?
    9. How does Jason Barnard choose the guests for his podcast?
    10. How has Jason Barnard’s podcast contributed to his work at Kalicube?
    11. What kind of audience is the podcast intended for?
    12. Who are some notable guests Jason Barnard has hosted on his podcast?
    13. What is the main focus of Jason Barnard’s podcast?
    14. What is the title of Jason Barnard’s latest podcast?

    Education

    1. What is Jason Barnard’s educational background?

    Media and Mentions

    1. The X exodus – could Bluesky spike spark end of Elon Musk’s social media platform?

    Short Clips

    1. How Can You Guide Machines to Focus on Your Personal Brand? (Talking with the Experts)
    2. Why You Should Be Worried About the AI-Driven Future? (Digital at Scale)
    3. Why Shape AI’s Perception of You Before It Becomes Harder to Change? (The WP SEO Show)
    4. How Can AI’s Confident Misinterpretation Impact Your Online Reputation? (The WP SEO Show)
    5. Why is Owning A Website Crucial for Controlling Your Digital Presence? (That Will Nevr Work Podcast)
    6. Why Shape Your Digital Footprint to Guide How AI Represents You? (That Will Nevr Work Podcast)
    7. How Does Investing in Yourself Impact Sales Confidence and Approach? (The Elite Performance Podcast)
    8. How Does Personal Branding Boost Your Online Presence and Engagement? (Entrepreneur’s Enigma Podcast)
    9. How Can You Future-Proof Digital Marketing Amid AI Advancements? (Entrepreneur’s Enigma Podcast)
    10. How Do You Get Google to Focus on Key Facets of Your Multifaceted Life? (Aligned Entrepreneur Secrets Podcast)
    11. How Does Kalicube’s Algorithm Determine Google’s Key Resources for You? (Marketing in the Age of AI Podcast)
    12. How Do AI Assistive Engines Determine Who to Recommend to Its Users? (Marketing in the Age of AI Podcast)
    13. How Does An Optimized Digital Ecosystem Impact Google’s Recommendation? (Ranking Revolution Podcast)
    14. What Should You Consider When Assessing Your Personal Brand on Google? (Ranking Revolution Podcast)
    15. How Does Google’s Representation of You Shape Your Personal Brand? (Tailoring Talk Podcast)
    16. How Can You Fully Educate Google and AI about Your Personal Brand? (Tailoring Talk Podcast)
    17. How Does Focusing on a Niche Impact Your Brand and Business Growth? (Virtual Antics Podcast)
    18. How Does Consistency Contribute to Machine Understandability? (Virtual Antics Podcast)
    19. How Can You Shape Both Human and AI Perception of Your Brand? (More than a Few Words Podcast)
    20. Where Should You Begin When Building Your Brand Online? (More than a Few Words Podcast)
    21. How Can Your Brand Survive and Thrive in an AI-Driven World? (optYOUmize Podcast)
    22. How Do You Establish A Solid Foundation for Your Brand Online? (optYOUmize Podcast)
    23. Why Do You Need to Fully Educate Google? (Product Led Growth Leaders Podcast)
    24. What Common Mistakes Should You Avoid in Digital Marketing? (Product Led Growth Leaders Podcast)
    25. The Smart, Courageous, and Fun Team Kalicube (Business Growth Talks Podcast)
    26. Why Do You Need to Invest in Yourself? (Business Growth Talks Podcast)
    27. How Does the Kalicube Process Stay Ahead of Technological Advancements? (Business Growth Talks Podcast)
    28. When Can Your Brand Withstand the Impact of Google Algorithm Changes? (Business Growth Talks Podcast)
    29. How Does Your Omnipresent Deliverability Bring More Conversions? (Chasing the Insights Podcast)
    30. How Will You Establish Credibility As a New Entrepreneur? (Chasing the Insights Podcast)
    31. How Does Google Choose You as the Most Credible Solution to Its Users? (Chasing the Insights Podcast)
    32. Why Do You Need to Achieve Human and Machine Understandability? (Chasing the Insights Podcast)
    33. How Will Your Brand Stay Relevant in an AI-Driven World? (Julian Goldie SEO YouTube Channel)
    34. Why Should You Manage Your Entity Online Intentionally Without Delay? (Julian Goldie SEO YouTube Channel)
    35. Why Do You Need to Take Control of Your Brand Narrative Online? (The Personal Brand Business Show)
    36. What Type of Content Should You Create and Where Should You Post It? (Business Bros Pod)
    37. Why is Your Personal Brand Crucial for Your Company’s Growth? (Smart Agency Masterclass Podcast)
    38. How Does Google’s Opinion of You Dictate Your Buyer’s Behavior? (GHA Marketing Podcast)
    39. What’s More Important: Your Website or Your Brand Strategy? (Walk in Victory Podcast)
    40. How Do Podcasts Dominate Your Brand’s SERP & Enhance Online Reputation? Branded Search (and Beyond) with Jason Barnard
    41. Why is Google Important for Small Businesses? (United States of Small Business with Jason Barnard)
    42. What is Google’s Interpretation of “Notability” Within N-E-E-A-T-T? (Don’t Panic It’s Organic with Jason Barnard)
    43. How Do You Become the Focal Point of AI-Audience Conversation? (SEO Mastery Summit 2024 with Jason Barnard)
    44. How to Ensure AI Recommends You as the Best Solution for their Users? (SEO Mastery Summit 2024 with Jason Barnard)

    Articles Contributed

    1. 20 Steps Business Leaders Can Take To Carve Out A Niche
    2. 19 Strategies For Successfully Attracting Potential Business Investors
    3. 18 Ways Entrepreneurs Can Maintain A Healthy Work-Life Balance
    4. 20 Challenges For The Next Generation Of Business Leaders
    5. 20 Ways To Manage Your Online Personal Brand After A Career Pivot
    6. Eight Proven Strategies To Strengthen The Reputation Of Your Personal Brand
    7. 20 Smart Investments That Propel Startups Forward
    8. 20 Tips For Navigating And Embracing Diverse Working Styles
    9. Acquiring A Company? 20 Critical Steps For A Successful M&A Deal
    10. 16 Wellness Perks Your Employees Will Get Excited About
    11. Should You Outsource Link Building? An Unbiased Breakdown
    12. Local SEO Tip for 2022 – Focus on Brand and Entities
    13. Building a Local SEO Strategy From the Brand SERP Outwards by Jason Barnard, the Brand SERP Guy at Kalicube
    14. Entity Based Search is now the Most Important Aspect of SEO
    15. Update Your on-Page SEO to “Feed the SERP”
    16. What should SEO specialists learn in 2020?
    17. Online Reputation Management – Managing online brand experience through Search and Content Optimization
    18. 25+ Marketing Experts Share Genius Tips for 2019
    19. Prepare Your SEO for Voice Search: Branding, Topical Authority and Entities
    20. 19 SEO Horror Stories That Will Scare the Hell Out of You
    21. 11 Ecommerce Growth Tactics
    22. 25+ Marketing Experts Share Genius Tips for 2019
    23. Global Marketing Day: A Recap
    24. Predictions And SEO Advice for 2020
    25. Essential Expert Tips on Fixing and Avoiding Google Penalties
    26. 25+ Experts explain how COVID-19 affects SEO and what you need to do?
    27. Top 21 Blogging Tools Shared by Experts & Tested by Us
    28. Expert Insights – B2B Marketing Trends In Post COVID-19 Era
    29. Losing Wikipedia Meant Losing the Google Knowledge Panel

    Digital Marketing

    1. How Search Engines Use Machine Learning (and what that means to SEO)

    Articles Citing

    1. How to Optimize for AI ‘Answer Engines’
    2. Why You Should (or Shouldn’t) Use AI Content Generators in 2023
    3. 56 Experts Shared Their Thoughts on SEO Trends in 2022
    4. Be Sure People Trust Your Brand As the One for Them
    5. Ep. 178 – April 8, 2021 – Light Version
    6. The rise of Answer Engine Optimization: Why voice search matters
    7. SERP Analysis with the help of AI
    8. Top Review Management Solutions for Small Businesses
    9. The rise of Answer Engine Optimization: Why voice search matters
    10. BrightonSEO April 2018 – Event Recap – Part 1
    11. Improve Your Brand Awareness through Answer Search Engine Optimization
    12. 5 Small Business Marketing Posts You Should Read
    13. DARWINISM IN SEARCH – THE FUTURE OF SERPS
    14. Understand The June 2019 Google Core Update (Part Three)
    15. What is a ranking factor?
    16. Bing team leads open up about how search works: first up, core algorithms
    17. Is Google suppressing alternative health sites? How Google could measure scientific consensus.
    18. Machine Learning & AI in Search
    19. What is a ranking factor?
    20. How Schema Markup Helps Your SEO & AEO Strategies In The Short, Mid And Long Term

    Webinars as Guest

    1. SEO for Branded Search – Why It Is Vital to Your Bottom Line and What You Need to Do
    2. Structured Data for the Knowledge Panel
    3. Content Teardowns: How to Create Engaging & SEO-friendly Copy with Semrush
    4. Branded SERP: The Secret to Ranking Higher
    5. Brand SERP Tips: How to Improve Your Online Business Card
    6. SERP Features Across 11 Countries
    7. A How to SEO Masterclass and Starter Tips with David and Jason!
    8. The Reality of Gig Economy, How To Learn Anything Fast, and No-Fluff Guide to SEO | Jason Barnard
    9. How to Get and Control a Knowledge Panel for Your Brand or Yourself
    10. Low Hanging Fruit of Your Local Brand SERP
    11. Google is Your Homepage — Learn How to Optimize It | 5 Hours of Local SEO
    12. SEO Bytes with Nitin – Win SEO in 2021
    13. Knowledge Graphs & SEO: The next chapter | #KnowCon2020 Workshop
    14. The Knowledge Panel Ep 2: What Schema Matters?
    15. HOW TO: SEO Your Reputation with Jason Barnard at Kalicube
    16. 5 Hours of SEO | SEO for Marketplaces & e-Commerce Websites
    17. Coffee & Content: Optimizing Tech Docs Content for Search Engine Results Pages
    18. Table-Ronde : Coronavirus, Comment Faire Rebondir Sa Stratégie Marketing Digital?
    19. Google + WordPress : Duo Gagnant Pour Votre Visibilité
    20. Webinar: Why Tracking Your Brand Name Is Crucial for Your Success
    21. Video Recording/Editing Tips by Jason Barnard
    22. Knowledge Panels Seen From an International Perspective
    23. What Companies Should Do in the Face of Voice Search
    24. How To Make Every Click Count With Effective PPC Tracking
    25. The Future of SEO On-SERP SEO
    26. How to Optimize Your Brand for SERP in 2020 (Webinar #9 with Jason Barnard)
    27. SEO Strategy for 2019 and Beyond with Jason Barnard
    28. How Google Ranking Works | Webinar with Jason Barnard
    29. SEO And The Rise of AEO
    30. The Most Damaging SEO Myths
    31. BBPTV Presents Jason Barnard Creator of the Series #SEOisAEO
    32. Digital Marketing in 2019
    33. SEO and the Rise of AEO Why Voice Search Matters
    34. SEO Surgery India 2.4
    35. SEO and Social Media: The State of Organic Traffic in 2019
    36. Structured Data and Entity Search Optimization
    37. 5 Hours of SEO | Tips on How to Get Started with Affiliate Marketing
    38. Jason Barnard LIVE Webinar YOUR BRAND SERP IS YOUR BUSINESS CARD AND CANNOT BE IGNORED
    39. Going Head to Head in a Competitive Niche Market
    40. 4 Hours of E-A-T | Structuring, Visualizing and Evaluating Your E-A-T
    41. How Best to Use APIs – Unlocking the Insights
    42. Your Brand SERP is your business card and cannot be ignored [EN] – Jason Barnard
    43. 5 Hours of SEO | The Hidden Treasures in Your Brand SERP
    44. Australian Search Marketing Academy: How Gutenberg Blocks are Fundamental to Your WordPress SEO
    45. Local Search
    46. Knowledge Graphs and Panels
    47. Get Started with Structured Content and Schema.org
    48. Turn Digi – Third Session of the Day – Ecommerce, Email Marketing and Migrations
    49. Yoast Academy webinar: Structured data with Jason Barnard!
    50. Branded SERPs Q&A with WooRank and Jason Barnard
    51. How to Kickstart your SEO with Dynamic Search Ads
    52. SERPs and Featured Snippets
    53. SERPs and Featured Snippets

    The Fundamentals of Brand SERPs for Business

    1. Introduction: The Fundamentals of Brand SERPs
    2. Glossary
    3. Conclusion: Why Brand SERP Optimisation is the Cornerstone of Online Success
    4. Chapter Ten: Tactics to Avoid and Mistakes Not to Make
    5. Chapter Nine: Optimising Google Ads
    6. Chapter Eight: SEO Tactics, Techniques, and Strategies
    7. Chapter Seven: Managing Knowledge Panels
    8. Chapter Six: Triggering Rich Elements (SERP Features)
    9. Chapter Five: Dealing with results you don’t control on your Brand SERP
    10. Chapter Four: Improving results with partial control on your Brand SERP
    11. Chapter Three: Managing social media for your Brand SERP and business growth
    12. Chapter Two: Triggering and optimising sitelinks on your Brand SERP
    13. Chapter One: How to optimise your homepage for Google and AI

    Webinars as Host

    1. Practical Rendering SEO Explained
    2. E-A-T in Google Search, Google Discover, and Beyond!
    3. Indexing and Crawling: what you should know
    4. Using Buyer Personas to Build Customer-Centric & SEO Driven Content
    5. 4 Hours of E-A-T | What is E-A-T and Why is It So Very Important?
    6. 4 Hours of E-A-T | Using Schema to Boost E-A-T
    7. SEO with Chase Reiner: The Top On-Page SEO Changes for Client Success
    8. Kalicube Tuesdays
    9. Log file Analysis – What You Should Be Looking For
    10. 5 Hours of SEO | SEO Strategy: How to Build SEO Campaigns like a Management Consultant
    11. Réussir sa stratégie Web de A à Z
    12. 5 heures de SEO | Bien se servir des Données Structurées pour le SEO

    Offline

    1. Jason Barnard «Optimizing a Brand SERP»
    2. Local Brand and Reputation Management (PubCon Local Professional Services Conference)
    3. Site Reviews: Open Call (Pubcon Las Vegas 2019)
    4. TakeItOffline Amsterdam 2019
    5. ColosSEO 2019
    6. Featured Snippets and Structured Data (SMX London 2019)
    7. A Universal Strategy For Answer Engine Optimisation (SMX Sydney 2019)
    8. TakeItOffline Brighton 2019
    9. Digital Olympus 2019
    10. SEOcamp Paris 2019
    11. The Knowledge Graph. What is it? How does it work? How do you get in? (YoastCon 2019)
    12. Search Y
    13. A Universal Strategy for Answer Engine Optimisation (beyond position) (Brighton SEO 2018)
    14. Answer Engine Optimisation : the one strategy that will work for every brand (SEOcamp’Us Paris 2018)
    15. Paid Media and Schema MarkUp Tips To Implement Today (Search London 2017)
    16. SEO Camp 2015

    Webinars

    1. Get Down to the Core of Google’s Core Web Vitals | Duda Webinar
    2. Your Brand SERP is Your Business Card

    Brand SERPs Foundations Course

    1. Brand SERPs Foundations Course: Introduction
    2. Brand SERPs Foundations Course: Tactics to Avoid and Mistakes Not to Make
    3. Brand SERPs Foundations Course: Optimizing Google Ads
    4. Brand SERPs Foundations Course: SEO Tactics You’ll Need
    5. Brand SERPs Foundations Course: Improving the Results You Do Not Control
    6. Brand SERPs Foundations Course: Improving Other Results You Partially Control
    7. Brand SERPs Foundations Course: Improving Your Social Accounts
    8. Brand SERPs Foundations Course: Improving the Results You Control
    9. Brand SERPs Foundations Course: Triggering and Optimizing Rich Sitelinks
    10. Brand SERPs Foundations Course: Optimizing Your Homepage

    Knowledge Panel Course

    1. The Knowledge Panel Course: Building Google’s Confidence in Your Entity
    2. The Knowledge Panel Course: How Google Chooses What Photos and Logos to Show
    3. The Knowledge Panel Course: Getting Your Knowledge Panel to Show on Your Brand SERP
    4. The Knowledge Panel Course: Managing People Also Search For and Related Searches
    5. The Knowledge Panel Course: Getting Your Entity Into Google’s Knowledge Vault
    6. The Knowledge Panel Course: How a Knowledge Panel Is Built
    7. The Knowledge Panel Course: The Google Knowledge Extraction Algorithm
    8. The Knowledge Panel Course: The Three Google Knowledge Algorithms
    9. The Knowledge Panel Course: What Information Does Google Show in Knowledge Panels?
    10. The Knowledge Panel Course: How to Change Information in a Knowledge Panel
    11. The Knowledge Panel Course: How to Claim a Knowledge Panel
    12. The Knowledge Panel Course: How Google’s Knowledge Graph Works
    13. The Knowledge Panel Course: Six Knowledge Verticals that Trigger a Knowledge Panel
    14. The Knowledge Panel Course: The Powerful Geeky Way to Join the Dots
    15. The Knowledge Panel Course: The Non-Geeky Way to Join the Dots
    16. The Knowledge Panel Course: Identifying the Relevant Corroborative Sources
    17. The Knowledge Panel Course: Writing Your Entity Description
    18. The Knowledge Panel Course: Building Your Entity Home
    19. The Knowledge Panel Course: Getting a Knowledge Panel in Three Easy Steps
    20. The Knowledge Panel Course: Educating the Child That Is Google
    21. Introduction to the Knowledge Panel Course

    Negative Results Course

    1. Negative Results Course: Leapfrogging With Results You Partially Control
    2. Negative Results Course: Leapfrogging With Content You Don’t Control
    3. Negative Results Course: Leapfrogging With Content You Control
    4. Negative Results Course: Leapfrogging – Finding Opportunities
    5. Negative Results Course: Dealing With Forums
    6. Negative Results Course: Third Party Articles and Blogs
    7. Negative Results Course: Dealing With Review Platforms

    SERP Features Course

    1. SERP Features Course: Optimizing for People Also Ask (PAA Boxes)
    2. SERP Features Course: Triggering and Maintaining Twitter Boxes
    3. SERP Features Course: Triggering and Optimising Video Boxes
    4. SERP Features Course: Triggering and Optimizing Image Boxes
    5. SERP Features Course: How Ranking Works (How Rich Elements Get Onto Your Brand SERP)

    Podcasts

    1. Fastlane Founders and Legacy with Jason Barnard

    Colleagues

    1. Céline Chevrier

    Family

    1. Kate Westbrook
    2. Léonor-Jo Barnard
    3. Véronique Barnard

    Conferences

    1. Using Brand Serps To Optimise Your Digital Ecosystem