Digital Marketing

What Is Answer Engine Optimization (AEO)? Published on AEO Checker June 14, 2025 by AEO Checker Team The term Answer Engine Optimization (AEO) was popularized to describe optimizing for this...

Video by: College Recruiter Niche Job Search Site. Hosts: Peter M. Zollman and Steven Rothberg. Guest: Jason Barnard, Founder and CEO of Kalicube®. June 17, 2025. Watch here: The Struggles to Identifying Your Ideal Customer Profile |...

Chunks, Passages and Micro-Answer Engine Optimization Wins in Google AI Mode Published on Search Engine Land June 11, 2025 by Jason Barnard Google’s AI Mode synthesizes answers from multiple background...

Published by: Marketing, Demystified The Podcast. Host: Jennifer Mancusi Guest: Jason Barnard, Founder and CEO of Kalicube. June 06, 2025. Listen here: 67: Digital Brand Survival: Protecting Your Search & AI Presence During Corporate...

Video by: Growgetter Host: Jennifer Mancusi Guest: Jason Barnard, Founder and CEO of Kalicube. June 06, 2025. Watch here: Digital Brand Survival: Protecting Your Search & AI Presence During Corporate Rebrands Corporate rebrands can devastate your digital...

With a deep focus on personal brand intelligence, Jason helps CEOs, founders, and executives shape how they are perceived by search engines and AI assistants, ensuring their digital brand narrative...

How to Train The AI Algorithm to Recommend Your Brand Published on Forbes Business Council June 3, 2025 by Jason Barnard Here’s something no one tells you when you’re building...

Published by: Free To Lead. Host: Will Steel Guest: Jason Barnard, Founder and CEO of Kalicube. June 03, 2025 Listen here: 42 - From Voiceover to Visionary: Rewriting Your Digital Identity with Kalicube®’s Jason Barnard...

Published on jasonbarnard.com June 1, 2025 by Jason Barnard The shift from keyword tactics to entity understanding is happening For over a decade, I’ve been working on a question most SEOs weren’t asking:...

Generative Engine Optimization (GEO) isn’t coming - it’s already here.And if you’re not actively shaping how AI platforms represent you, they’re choosing someone else. In this video, I walk you...

I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...

The 10 Best Experts in Generative Engine Optimization (GEO) in 2025 Published on BrilliantSEO May 24, 2025 by Elena Yemelianova 1. Jason Barnard Founder, Kalicube® (The Brand SERP Guy®)Jason Barnard...