Answer Engines

Answer Engines

Description
An answer engine is a type of search engine that provides direct answers to user queries rather than just a list of links. It uses artificial intelligence (AI) to understand the user's intent and provide a concise, informative answer. ChatGPT, Google Gemini, Bing Copilot, and Perplexity are all examples of answer engines. They use AI to process information and provide users with relevant and helpful answers.
Posts tagged with Answer Engines

Entity and search/AI glossary: Jason Barnard’s foundational lexicon for the new digital (AI) era

I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...

AIAI Assistive Restrictive EnvironmentsAI Brand Result+274 more
May 24, 2025 Jason Barnard

The Simple 3 Part Secret for Answer Engine Optimization (ChatGPT, Perplexity, Google Gemini and Google Learn About)

All Answer Engines / AI Assistants are built using just three technologies All three technologies use the same data source: the web. These technologies are the “Algorithmic Trinity”. Kalicube’s Simple...

AIAlgorithmic TrinityAnswer Engine Optimization+28 more
May 5, 2025 Jason Barnard

Which LLM Chatbots Should You Optimize For (SEO)

Over the last two years, clients and colleagues have been panicking: “Is ChatGPT killing Google?” It’s a fair question – but the wrong one. Here’s what’s actually happening: chatbots like...

AIAnswer EnginesBing+29 more
May 5, 2025 Jason Barnard

The Kalicube Process Gives You SEO Results

What is The Kalicube Process™? The Kalicube Process™ is a set of steps designed by Kalicube Pro™ to educate search engines about a business’s Brand. It is a strategy that...

AIAnswer EnginesAssistive Engines+58 more
May 5, 2025 Jason Barnard

what are the kpis for the kalicube process?

the kpi for The Kalicube Process™ is a brand serp you own. your brand dominates every result on the page and tells the story you want to tell. the in-search...

AIAI Assistive EnginesAI Search+46 more
May 5, 2025 Jason Barnard

Topical Authority in SEO: What You Need To Know

What Is Topical Authority in SEO? Topical authority in Search Engine Optimisation (SEO) refers to a demonstrated level of expertise and knowledge in a particular field or topic. It is...

AIAnswer EnginesBing+41 more
May 5, 2025 Jason Barnard

How to Build a Future-Proof Digital Search Strategy

The future of online search and indeed digital marketing is unknown. In a few short years we have gone from search engines to answer engine and assistive engines. Today with...

AIAI-DrivenAnswer Engines+29 more
May 5, 2025 Jason Barnard

Google Knowledge Panel: What you need to know

What Is a Google Knowledge Panel? A Google Knowledge Panel is a search results feature that provides a concise summary of information about an Entity such as a company, person,...

AIAnswer EnginesAuthoritative Sources+47 more
May 5, 2025 Jason Barnard

An Introduction to Machine Learning in SEO/AEO

Published on Oncrawl May 31, 2018 (Jason Barnard) What is Machine Learning? The following quotes really sum it up. More fluid“Machine learning is something new under the sun: a technology...

AIAmazonAnswer Engines+20 more
May 5, 2025 Jason Barnard

HTML5 Semantic Tags: What They Are and How To Use Them

Originally Published on SEMrush June 05, 2020 (Jason Barnard) What is semantic HTML5? Semantic HTML5 refers to the use of specific HTML tags that provide clear indications of the role...

AIAnswer Engine OptimizationAnswer Engines+22 more
May 5, 2025 Jason Barnard

the future of seo: understanding, credibility, & deliverability

originally published on semrush december 03, 2020 (jason barnard) when someone searches on google (or bing), they express a problem they are seeking to solve or a question they need...

AIAnswer Engine OptimizationAnswer Engines+38 more
May 5, 2025 Jason Barnard

From Question to Checkout: How ChatGPT Drives Real Sales in the Age of Answer Engines

What do guitar pedals, ChatGPT, and eCommerce funnels have in common? In this episode, Jason Barnard (The Brand SERP Guy®) breaks it down while literally building a purchasing funnel inside...

AIAmazonAnswer Engines+22 more
Apr 13, 2025 Jason Barnard