Brand Search
The practice of searching for specific brand names rather than generic keywords, representing high-intent user behavior.
#1038 Build Your Online Brand | Jason Barnard
I had a great conversation with Jason Barnard about online branding. Importance of Brand SERPs: One of the standout points Jason emphasizes is the critical role of Brand Search Engine...
Build Your Online Brand | Jason Barnard | More than a Few Words
I had a great conversation with Jason Barnard (@jasonmbarnard ) about online branding. Importance of Brand SERPs: One of the standout points Jason emphasizes is the critical role of Brand...
How the Google Leak Confirms the Significance of Author and Publisher Entities in SEO
Published on Search Engine Land (Jason Barnard) This three-tiered approach helps you optimize author and publisher entities, crucial to building trust and boost visibility in search results. The May 2024 Google leak has...
Claim Your Space Online: The Power Of A Middle Name For Branding
Published on Forbes (Jason Barnard) If you have a popular name, dominating search results for it can be challenging. And it can be equally frustrating for potential clients who can’t find...
Website Domains: Finding The Right Fit For Your Personal Brand
Published on Forbes (Jason Barnard) If you want to manage and improve your personal brand online, then you need a website. But first, you need a domain name. A domain name...
2 – Jason Barnard – How a Billion-Pageview Dream Survived Digital Marketing Disasters
Today, in episode two, we have an exceptional guest, Jason Barnard, also known as the Brand SERPs Guy and easily recognizable in his signature red shirt. I’m your host, Jim...
2 – Jason Barnard THE Brand SERP’s Guy and Wearer Of The Red Shirt
Jason has over 20 years of experience in digital marketing. The digital marketing journey started in 1988, the same year Google was incorporated. Jason’s first digital marketing project was a...
Ep 433- Mistakes That Will Mess With Your Google Success With Jason Barnard
Jason Barnard is a renowned Google specialist with an extensive background in enhancing Google search rankings and authority through FAQ optimization and authorship. His perspective on the subject is shaped...
Tossing a Rock in Google’s Placid Pond Jason Barnard, CEO Kalicube: E37
In E37, guest Co-host Jason Barnard, founder and CEO of brand search consultancy Kalicube®, joins Localogy senior analyst Charles Laughlin to explore a disparate set of issues, from AI search...
E37: Jason Barnard, Kalicube: Tossing a Rock in Google’s Placid Pond
In E34, guest Co-host Jason Barnard, founder and CEO of brand search consultancy Kalicube®, joins Localogy senior analyst Charles Laughlin to explore a disparate set of issues, from AI search...
Stop Getting Buried by Search Engines
Do you feel like your website or brand is lost in the endless sea of search engine results? Does it seem like no matter what you do, you just can’t...
50:5 Stop Getting Buried by Search Engines
What would Google say about you? Learn how to take control and unbury your brand’s true potential. Do you feel like your website or brand is lost in the endless...