Featured Snippet

Featured Snippet

Description

Featured Snippets in Google, also referred to as “direct answer” or “the answer box,” are short answers provided by Google immediately on the Search Engine Results Page (SERP). This is a practical attempt by Google to easily provide the most relevant answer to the user’s search query in a simple way right at the top of the SERP, thus avoiding the need to visit a website.

Posts tagged with Featured Snippet

The Knowledge Panel Course: How a Knowledge Panel Is Built

How a Knowledge Panel Is Built Jason Barnard speaking: Hi and welcome. One thing that is often overlooked is how Google actually builds a Knowledge Panel. As we have seen, a...

BrandBusinessCompany+23 more
Apr 21, 2021 Jason Barnard

Negative Results Course: Third Party Articles and Blogs

Jason Barnard speaking: Dealing with problematic articles or blogs. What’s the situation? A third party is ranking on your Brand SERP with an article that reflects badly on your brand. The...

BrandBrand SERPBusiness+11 more
Apr 21, 2021 Jason Barnard

SERP Features Course: Optimizing for People Also Ask (PAA Boxes)

Jason Barnard speaking: People Also Ask. What’s the situation? Across all its SERPs, Google is pushing People Also Ask very hard. Why is that? Well, when someone searches on Google, they’re...

AmazonBrandBrand SERP+16 more
Apr 21, 2021 Jason Barnard

Brand SERPs Foundations Course: SEO Tactics You’ll Need

Jason Barnard speaking: SEO tactics for your brand SERPs. If you’re an SEO professional, you might feel tempted to skip this video, but then again, a 15-minute refresher course on SEO...

BrandBrand SERPBusiness+34 more
Apr 21, 2021 Jason Barnard

Jason Barnard – The Brand SERP Guy & Knowledge Graph Expert

Jason Barnard is the CEO of Kalicube®, a marketing agency specializing in Brand SERPs and Knowledge Panels. Jason is one of the most charismatic figures in the world of SEO....

AmazonAuthoritative SourcesBrand+40 more
Apr 2, 2021 Jason Barnard

SERP Analysis with the help of AI

Published on Wordlift April 23, 2020 (Andrea Volpini) These are parts of the article that cites Jason Barnard’s work: Falling down the rabbit hole It all started when Jason Barnard and I...

BrandBrand SERPE-A-T+9 more
Mar 10, 2021 Jason Barnard

How Schema Markup Helps Your SEO & AEO Strategies In the Short, Mid And Long Term

Published on Swydo January 14, 2019 (Jason Barnard) One of the most powerful ways to optimize your site and boost your search engine results is also one of the least...

AmazonBingBrand+23 more
Mar 10, 2021 Jason Barnard

How Google Search Ranking Works - Darwinism in Search

Published on SearchEngineJournal May 19, 2019 (Jason Barnard) Here’s what Gary Illyes tells search engineers when they start at Google, and learn a stunning insight into how Google search ranking...

AIConferenceEntity+11 more
Mar 10, 2021 Jason Barnard

Improving brand reputation using Google Knowledge Panel

Published on Yaagneshwaran March 9, 2021 (Jason Barnard) Knowledge Panel is not as niche as they used to be back in the day. It’s become relatively universal now. I like...

Authoritative SourcesBrandBudapest Update+17 more
Mar 9, 2021 Jason Barnard

What are Brand SERPS?

Published on Woorank March 06, 2020 (Greg Snow-Wasserman) As part of your normal marketing strategy, how many times do you Google your company’s brand name? Once or twice a month?...

AmazonBrandBrand Search+26 more
Mar 5, 2021 Jason Barnard

jason barnard on understanding, credibility and deliverability in aeo

published on gradeus august 19, 2019 (raney hudson) jason barnard, podcast host of seoisaeo, shares how brands can succeed by developing a foundation around Understandability Credibility Deliverability™. you may have...

AmazonArtificial IntelligenceAssistive Engine Optimization+35 more
Mar 4, 2021 Jason Barnard

Crafting your brand SERP – best practices from Jason Barnard, The Brand SERP guy

Published on SEranking April 03, 2020 (Svetlana Shchehel) Have you ever asked yourself what people see when they Google your brand name? Does your Brand SERP look flattering and convincing...

BrandBrand AwarenessBrand Search+35 more
Mar 4, 2021 Jason Barnard
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