Featured Snippets
Featured Snippets
Description
Answer boxes appearing at the top of the SERP, pulled directly from website content and often used by voice assistants and AI-powered answers.
Posts tagged with Featured Snippets
10 Simple Steps to Analyze Your Brand SERP and Build an Effective Digital Strategy
Published on Search Engine Land (Jason Barnard) Learn the key parts of a brand SERP and ways to guide Google to show the information you want your audience to see. A brand...
How Google Universal Search Ranking Works - Darwinism In Search
Published on SearchEngineJournal February 28, 2022 (Jason Barnard) Since the introduction of universal search in 2007, the SERPs have become increasingly rich. Use this to make your site more visible on Google....
darwinism & google serps as product: revisiting how search works
originally published on search engine journal august 18, 2021 (jason barnard) new insights on how google search ranking works plus the concept of the serp as a product and how it plays...
3 Ways to Get You More Traffic and Boost Brand SERP
Originally Published on Similar Web August 9, 2021(Jason Barnard) Want to increase your search traffic exponentially? Search engine optimization (SEO) is all about playing the long game. Getting results can take time...
Jason Barnard: Content Deliverability as a Game-changer in SEO
With featured snippets, video boxes, image boxes, local results, and all the other rich elements, deliverability becomes more complex and more important. In this video, Jason Barnard talks about deliverability...
The Knowledge Panel Course: Getting Your Entity Into Google’s Knowledge Vault
Getting Your Entity Into Google’s Knowledge Vault Jason Barnard speaking: Hi. As you have seen in previous lessons, Google has multiple Knowledge Graph Verticals including Google Books, Google Maps, and the...
The Knowledge Panel Course: How a Knowledge Panel Is Built
How a Knowledge Panel Is Built Jason Barnard speaking: Hi and welcome. One thing that is often overlooked is how Google actually builds a Knowledge Panel. As we have seen, a...
SERP Features Course: Optimizing for People Also Ask (PAA Boxes)
Jason Barnard speaking: People Also Ask. What’s the situation? Across all its SERPs, Google is pushing People Also Ask very hard. Why is that? Well, when someone searches on Google, they’re...
Brand SERPs Foundations Course: SEO Tactics You’ll Need
Jason Barnard speaking: SEO tactics for your brand SERPs. If you’re an SEO professional, you might feel tempted to skip this video, but then again, a 15-minute refresher course on SEO...
Jason Barnard – The Brand SERP Guy & Knowledge Graph Expert
Jason Barnard is the CEO of Kalicube®, a marketing agency specializing in Brand SERPs and Knowledge Panels. Jason is one of the most charismatic figures in the world of SEO....
How Google Search Ranking Works - Darwinism in Search
Published on SearchEngineJournal May 19, 2019 (Jason Barnard) Here’s what Gary Illyes tells search engineers when they start at Google, and learn a stunning insight into how Google search ranking...
Darwinism in Search - The future of SERPs
Published on Found June 17, 2019 (Greg Jacobs) (Darwinism in Search - The future of SERPs in the Wayback Machine) This is the part of the article that cites Jason...
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