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In this article you‘ll learn about the different types of structured data that are helpful in SEO (Search Engine Optimisation), why you should be using each different type of structured...
Can a Knowledge Panel Disappear? Yes. Most people believe that after successfully obtaining a Knowledge Panel, it will be there forever. It is tempting to believe that everything will happen...
In this article you will learn what an Entity Executive Summary is, why it is important in Entity SEO and how to write a hugely powerful “at-a-glance 40 word summary”...
As a professional, it is important to have a strong online presence and maintain control over the information that is publicly available about you. One way to achieve this is...
What is the Blue Link Algorithm in SEO? The Blue Link Algorithm is the ‘original’ algorithm used by search engines like Google and Bing to rank and present the ten...
What Is Topical Authority in SEO? Topical authority in Search Engine Optimisation (SEO) refers to a demonstrated level of expertise and knowledge in a particular field or topic. It is...
What is Google’s Knowledge Vault? Simple definition of the Knowledge Vault The Google Knowledge Vault is Google’s principal Knowledge Graph. The database stores information that is considered facts by Google’s...
Bing Chat uses a combination of ChatGPT (an AI language model developed by Open AI) and the Bing search engine results to provide a user with a summary of the...
originally published on semrush december 23, 2020 (jason barnard) what is seo (search engine optimization)? seo is the art and science of convincing search engines, such as google, yahoo, and bing...
It can be frustrating if your Knowledge Panel disappears. Here are a few things you can do to get it back. How to get back your Knowledge Panel Build Google’s...
What does “Doing a Disney” mean? “Doing a Disney” refers to a Brand SERP where a brand has complete control over all the blue links on the first page of...
In this article you will learn why optimising for different SERP Features on Google is important, techniques you can use to optimise for SERP Features (Rich Elements), how the work...
Empowering entrepreneurs in the AI era: the Kalicube advantage The contemporary business environment presents entrepreneurs with unprecedented opportunities and challenges, particularly in the realm of establishing and growing their ventures. A critical element of success in this landscape is the effective management of one’s digital brand presence 1. In an era where Google and artificial...
journal of digital & social media marketing published by henry stuart publications jason barnard co-authored search marketing in the age of ai: understanding the marketing implications of search, assistive, and answer engines with matt artz. this academic paper explores how search engines and artificial intelligence are reshaping digital marketing strategies. it emphasizes the importance of...
Jason Barnard’s influential books and author contributions to brand, digital marketing, search and AI bestselling author & thought leader for Digital Brand Intelligence™. In 2022, Jason’s Amazon bestseller The Fundamentals of Brand SERPs for Business changed the game for SEO and digital marketing. In addition to his own work, he has made valuable contributions to...
About Jason Barnard Jason Barnard is an entrepreneur, author, keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when million-dollar decisions are...
Kalicube: The World Leader in Digital Brand Engineering Because When Machines Make Decisions About You, You Need to Take Control Kalicube Gives You Control Over Your Digital Narrative Kalicube® is a premium Digital Branding Consultancy for entrepreneurs in the AI era founded in 2015 by Jason Barnard. Leveraging 3 billion data points, Kalicube gives entrepreneurs...
Jason Barnard World Authority on Digital Brand Intelligence™™ Having experienced the impact of algorithmic misrepresentation firsthand, Jason believes everyone deserves control over their digital presence. Kalicube serves business leaders with premium bespoke consulting for their personal brands, while ensuring the foundational strategies for do-it-yourself brand control are freely available. What industry leaders say about my...
Jason Barnard is a serial entrepreneur Jason Barnard is an established serial entrepreneur and business leader with over 66 years cumulative experience building and expanding businesses. Founder & CEO of Kalicube® (2015-Present) As the Founder and CEO of Kalicube, he is at the forefront of Search and AI-driven brand optimisation, assisting businesses to manage their...