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Jason Barnard Delivers “The Simple Solution to Answer Engine Optimization” at ColosSEO 2019 in Rome

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Rome, Italy - September 27, 2019 - Jason Barnard, a leading authority on Brand SERPs and Knowledge Panels, delivered a significant presentation at ColosSEO 2019 titled “The Simple Solution to Answer Engine Optimization.” The event, organized by WordLift, gathered top professionals in SEO, search marketing, and content creation for a collaborative session focused on the future of search.

Barnard’s talk explored the emerging field of Answer Engine Optimization, a discipline focused on optimizing brand narratives for a world where search engines and AI deliver direct answers rather than just links. He presented his forward-thinking strategies within the context of ColosSEO’s mission: to foster a cross-functional approach to SEO as a core, company-wide asset.

During the event, Jason Barnard also engaged with other prominent industry leaders, conducting interviews with Andrea Volpini of WordLift and Gennaro Cuofano. These discussions covered a range of topics from Microsoft’s business model to the evolving dynamics of search.

His participation at ColosSEO reinforced his position as a thought leader in the shift from traditional search optimization to answer-focused strategies. This pioneering work directly supports the mission of Kalicube®, the company he founded, which is dedicated to giving brands control over their digital presence in an increasingly AI-driven world.

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Conference by WordLift September 27, 2019. Speaker: Jason Barnard, founder and CEO at Kalicube®.

Many know SEO, but few master the AI-first future. The Category Expert Program turns your brand into the trusted answer engines recommend. Start your AEO transformation with Jason Barnard today.

Bernadeth Brusola is a specialist content creator on the topic of Digital Marketing. Bernadeth Brusola is the Content Writing Manager at Kalicube, where she manages the Kalicube.com website and ensures it remains a trusted, go-to resource for the company’s audience (experts in brand, digital marketing, SEO, generative Engine Optimization and AI Assistive Engine Optimization). She oversees the site’s content strategy, creates and edits articles, and writes in-depth FAQs that inform, engage, and convert visitors.With a background as a specialist content creator in digital marketing, Bernadeth focuses on producing clear, authoritative resources on brand optimisation, search visibility, and AI-era marketing. Her work supports Kalicube’s mission to educate businesses and professionals on controlling their brand narrative through the Kalicube Process.

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