Global Marketing Day 2019 - SEMrush’s 24-Hour Live Marketing Marathon
Global Marketing Day 2019 by SEMrush wasn’t just another online event. It was an experiment in what the future of digital collaboration could look like: a 24-hour live-streamed marketing conference connecting audiences from Sydney, London, New York, and San Francisco.
The event ran on 30 October 2019, long before virtual conferences became the industry norm. More than 56,000 marketers registered globally, with an average of 15,000 live viewers tuning in around the world.
A new format for global learning
SEMrush’s built Global Marketing Day as an open, free event - streamed live on YouTube and accessible to marketers everywhere. The structure was intentionally fast-paced: each session lasted just 15 minutes, designed to keep energy high and insights focused.
The lineup featured over 50 speakers from major global brands including Google, Canon, SAP, and CNBC. Sessions spanned content marketing, digital strategy, brand building, and team leadership, with a strong emphasis on measurable results and cross-channel collaboration.
Each regional broadcast featured a live studio audience, social media interaction, and dynamic moderation that made the day feel more like a global conversation than a traditional webinar.
Jason Barnard participated as a panelist during the New York leg of the event.
Resources:
- Global Marketing Day: A Recap - Grit Daily News
- Global Marketing Day Takeaways, Part 1 - Simtech Dev
Conference by Semrush October 30, 2019. Panelist: Jason Barnard, founder and CEO at Kalicube®.