Digital Marketing

Thumbnail: What are Brand SERPs and Why Should You Care?

What are Brand SERPs and Why Should You Care?

Author Jason Barnard joins me on this episode to discuss the topic and his latest book: “The Fundamentals of Brand SERPs.” Join us and grab a copy of his book...
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Jason Barnard at Digital Marketing Europe 2022: Why Your Brand SERP on Google Is the Most Important KPI You Never Looked At

Jason Barnard, founder of Kalicube and the globally recognized authority on Digital Brand Intelligence™, took the stage at Digital Marketing Europe in 2022 to deliver a crucial insight: your Brand...
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Thumbnail: Your Brand SERP on Google Is the Most Important KPI You Never Looked At

Your Brand SERP on Google Is the Most Important KPI You Never Looked At

” Three reasons your Brand SERP is the single most important KPI in your digital strategy - your new business card: Everyone who is important to your business is googling...
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Google Brand SERPs: Why You Must Dominate People Also Ask

Published on Search Engine Journal March 1, 2022(Jason Barnard) The evolution of People Also Ask (PAA) on Google results over the last few years is well documented. They are generally viewed as an...
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Featured Image for How Google Universal Search Ranking Works – Darwinism In Search

How Google Universal Search Ranking Works - Darwinism In Search

Published on SearchEngineJournal February 28, 2022 (Jason Barnard) Since the introduction of universal search in 2007, the SERPs have become increasingly rich. Use this to make your site more visible on Google....
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Thumbnail: Social Media Brand Strategy and How It Effects SEO

Social Media Brand Strategy and How It Effects SEO with Jason Barnard

It used to be that SEO was the antithesis of brand. Brand is the thing that you couldn’t measure and SEO brought the free traffic. But nowadays, both can do...
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Thumbnail: Social Media Brand Strategy and How It Effects SEO

Social Media Brand Marketing and SEO with Jason Barnard

It used to be that SEO was the antithesis of brand. Brand is the thing that you couldn’t measure and SEO brought the free traffic. But nowadays, both can do...
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Thumbnail: Knowledge Panels - Jason Barnard - CONTFERENCE #1

Knowledge Panels - Jason Barnard - CONTFERENCE #1

Knowledge PanelsHow to Trigger and Manage a Knowledge Panels for your Brand. Jason Barnard during CONTFERENCE #1 - online content intelligence & content marketing conference. Video by: CONTADU - Content...
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Thumbnail: Brand SERPs and Knowledge Panels with Jason Barnard Ep. 7

Brand SERPs and Knowledge Panels with Jason Barnard Ep. 7

This week we speak to the Brand SERP expert, Jason Barnard. Jason tells us about building a Knowledge Panel for your brand and how to maintain control of it. On...
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Thumbnail: How to Optimise Your Brand's Search Results? | The Brand SERP Guy, Jason Barnard

How to Optimise Your Brand’s Search Results? | The Brand SERP Guy, Jason Barnard

Learn how to educate search engines like Google about your brand. Jason Barnard, The Brand SERP Guy®, talks about search engine optimisation, search results page, knowledge panels, & more. He...
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Thumbnail: Brand SERPs with Jason Barnard

Brand SERPs with Jason Barnard

Brand SERPs with Jason Barnard (233) Jason Barnard (The Brand SERP Guy®) is an author and digital marketing consultant. He specializes in Brand SERP optimization and Knowledge Panel management. Matt...
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Thumbnail: Digital Marketer - Podcaster - Jason Barnard

Digital Marketer - Podcaster - Jason Barnard

Digital Marketer - Podcaster - Jason Barnard | Ep. 360 Jason has over 2 decades of experience in digital marketing and started promoting his first website in the year Google...
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