Digital Marketing

Thumbnail: 655: Jason Barnard - "The Brand SERP Guy"

What Happens When You Optimise Your Brand SERP

655: Jason Barnard – “The Brand SERP Guy®” Jason Barnard (the Brand SERP Guy) is an author and digital marketing consultant. He specialises in Brand SERP optimisation and Knowledge Panel management....
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Thumbnail: 655: Jason Barnard - "The Brand SERP Guy"

What Happens When You Optimise Your Brand SERP

655: Jason Barnard – “The Brand SERP Guy®” Jason Barnard (the Brand SERP Guy) is an author and digital marketing consultant. He specialises in Brand SERP optimisation and Knowledge Panel management....
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Thumbnail: Darwinism In Search Revisited And Extended

darwinism & google serps as product: revisiting how search works

originally published on search engine journal august 18, 2021 (jason barnard) new insights on how google search ranking works plus the concept of the serp as a product and how it plays...
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Featured Image for Be Sure People Trust Your Brand As the One for Them

Be Sure People Trust Your Brand As the One for Them

Published on Data Driven Investor June 8, 2021 (Jim Katzaman) Not all reviews are created equal. Yet, good, bad or indifferent, Google and other search engines rely on reviews to help the...
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Thumbnail: Using Buyer Personas To Build Customer Centric SEO Driven Content

Using Buyer Personas to Build Customer-Centric & SEO Driven Content

As the world becomes more connected with advances in technology, the competing stage for customer’s attention is fiercer than ever. So, how can you successfully position yourself online, so that...
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Thumbnail: Content Teardowns: How to Create Engaging & SEO-friendly Copy with Semrush

Content Teardowns: How to Create Engaging & SEO-friendly Copy with Semrush

It wasn’t that long ago when marketers thought they could just create content, put it up on their website, and it would organically generate the reach and engagement they were...
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Thumbnail: Branded SERP: The Secret to Ranking Higher

Branded SERP: The Secret to Ranking Higher

Branded SERP is the digital storefront of your brand. If another site is winning for your branded searches, they could be gaining traffic from your brand name, or worse, hurting...
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Thumbnail: 3 Ways to Get You More Traffic and Boost Brand SERP

3 Ways to Get You More Traffic and Boost Brand SERP

Originally Published on Similar Web August 9, 2021(Jason Barnard) Want to increase your search traffic exponentially?  Search engine optimization (SEO) is all about playing the long game. Getting results can take time...
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Thumbnail: Brand SEO and SERP for Podcasts

Brand SEO and SERP for Podcasts with Jason Barnard

PCTS Ep 006: Brand SEO and SERP for Podcasts with Jason Barnard In this episode of the Podcast Cadet Training Series as host Christopher Jordan is joined by Jason Barnard, Founder...
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Thumbnail: How to Get a Knowledge Panel without Wikipedia by Jason Barnard

How to Get a Knowledge Panel without Wikipedia by Jason Barnard

Digital Marketing EuropeOnsite and online on 29-31 March in 2022Learn more about the conference: https://bit.ly/3GmSl8d Join our next Digital Marketing Europe conference on 29-31 March in 2022 where you will...
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