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Jason BARNARD

Jason BARNARD

Entrepreneur, keynote speaker and CEO of Kalicube

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Jason BARNARD
Jason BARNARD
Digital Marketing » Page 80

Digital Marketing

How Schema Markup Helps Your SEO & AEO Strategies In The Short, Mid And Long Term
Articles Citing

How Schema Markup Helps Your SEO & AEO Strategies In The Short, Mid And Long Term

Published on GrowthHackers March 19, 2019 (Kendra Jaros) This is the part of the article that cite Jason Barnard’s work: Schema markup is a powerful search engine optimization tactic that…

Practical Techniques to Improve Both Brand and Brand Review SERPs
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Practical Techniques to Improve Both Brand and Brand Review SERPs

Originally Published on SEMrush October 30, 2018 (Jason Barnard) Reminder from (this article): brand SERPs are vital touch-points for both people and machines and are therefore absolutely essential to your business. For any query containing…

Thumbnail: Answer Engine Optimisation the one strategy that will work for every brand – Jason Barnard
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Answer Engine Optimisation the One Strategy That Will Work for Every Brand – Jason Barnard

SEO strategies have always been the subject of much debate. Now that we are optimising for Answer Engines, one simple strategy fits all. The future clearly belongs to those brands…

BUILDING PROFITABLE ADWORDS CAMPAIGNS USING ON-PAGE SEO
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BUILDING PROFITABLE ADWORDS CAMPAIGNS USING ON-PAGE SEO

Published on EcommerceNation July 05, 2018 (Jason Barnard) THE CONCEPT With a quality  on-page SEO, with the DSA, you can build profitable, low-maintenance AdWords campaigns. Three important concepts to bear…

Brand SERPs You Really Should Be Tracking (and Improving)
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Brand SERPs You Really Should Be Tracking (and Improving)

Brand SERPs You Really Should Be Tracking (and Improving) Originally Published on SEMrush June 07, 2018 (Jason Barnard) Ignore {Brand} SERPs at your peril! Search queries in the SERPs for…

An introduction to Machine learning in SEO / AEO
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An introduction to Machine learning in SEO / AEO

Published on Oncrawl May 31, 2018 (Jason Barnard) What is Machine Learning? The following quotes really sum it up.More fluid“Machine learning is something new under the sun: a technology that…

Jason Barnard - A Universal Strategy for Answer Engine Optimisation
Guest Appearances

Jason Barnard – A Universal Strategy for Answer Engine Optimisation

Almost 2 decades of experience: Jason started promoting his first website in the year Google was incorporated and built it up to become one of the top 10,000 most visited…

Thumbnail: A Universal Strategy for Answer Engine Optimisation (beyond position) (Brighton SEO 2018)
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A Universal Strategy for Answer Engine Optimisation (beyond position) (Brighton SEO 2018)

BrightonSEO is a one-day search marketing conference and series of training courses held, not surprisingly, in Brighton. It takes place twice a year and brings together some of the best…

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Answer Engine Optimisation : the one strategy that will work for every brand (SEOcamp’Us Paris 2018)

Le SEO Campus, c’est l’événement SEO de l’année depuis 2009. Cette année, nous attendons près de 500 personnes venues de tout horizon. Plus de 80 experts viendront partager des connaissances,…

Understanding and Credibility: a Simple Approach to AEO
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Understanding and Credibility: a Simple Approach to AEO

Originally Published on SEMrush March 22, 2018 (Jason Barnard) In my previous article, I placed understanding and credibility as the two central pillars of Answer Engine Optimisation (AEO). They are two words that I use…

Advanced Techniques to Be the Featured Snippet: Position 0 — a Guide
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Advanced Techniques to Be the Featured Snippet: Position 0 - a Guide

Originally Published on SEMrush January 18, 2018 (Jason Barnard) Featured Snippets, Answer Boxes or Position 0… whatever one chooses to call them, articles about nailing that super-precious top spot are all the rage….

Semantic HTML5 for Content Writers – The Essential Guide
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Semantic HTML5 for Content Writers - The Essential Guide

Originally Published on SEMrush November 01, 2017 (Jason Barnard) Google and Bing love semantic HTML5, so it is great for SEO! This article provides a simple guide to the essential semantic HTML5…

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