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This week we speak to the Brand SERP expert, Jason Barnard. Jason tells us about building a Knowledge Panel for your brand and how to maintain control of it. On...

Learn how to educate search engines like Google about your brand. Jason Barnard, The Brand SERP Guy®, talks about search engine optimisation, search results page, knowledge panels, & more. He...

Why third-party results can help - or hurt - your Brand SERP Some results on your Brand SERP are only partially under your control. Jason Barnard explains that these third-party...

Why your homepage is crucial for SEO and Brand SERPs Jason Barnard emphasises that established businesspeople typically invest heavily in professional websites. The next essential step is optimising these websites...

463 | EDGEFlash: November Google Core & Knowledge Graph Updates Jason Barnard and Lily Ray join Erin Sparks on an EDGEFlash - a breaking digital marketing news episode.  When it happens, we will...

Jason Barnard is known as The Brand SERP Guy®. SERP stands for search engine results page. Just think about any time you Google someone’s name, a band, an actor, a...

TSP S7 Ep07: SERP and SEO for Bands and Brands with Jason Barnard In this episode of the Talking Sound Podcast host Christopher Jordan is joined by Jason Barnard, Founder...

here are some of the things you are going to learn today: – jason’s secret sauce to learning anything quickly and how you can apply it, too – why talent...

Today’s guest, Jason Barnard brings an eclectic mix of blue dogs, punk and SEO with this wildly varied and interesting conversation.  Jason is a man who has chased life experiences...

How to integrate SEO into your digital strategy – S3:E3 In this guest episode, we talk to Jason Barnard, The Brand SERP Guy® and search engine expert about SEO for...

Jason Barnard speaking: Hi there. In this lesson, I’ll explain how a Knowledge Graph works. Understanding this is hugely helpful when adding information to a Knowledge Graph from the outside, which...

Jason Barnard speaking: How to drown negative results, doing SEO for others? The situation: Here’s the bad result you want to leapfrog with other content that is more positive for your...

Press mentions of Jason Barnard’s awards. Jason Barnard wins Davey Awards 2008 Gold for Technological Innovation - UpToTen and Boowa & Kwala Websites UpToTen.com was a groundbreaking edutainment platform Jason built from the ground up. The website, featuring over 1,000 educational games, songs, and activities for children under ten, earned a prestigious Gold Davey Award from the Academy...

The Hidden Gatekeepers of Your Success: How to Make Google and AI Say ‘Yes’ to Your Personal Brand Paperback - June 13, 2025 by Jason Barnard (Author) You’re not being misrepresented. You’re being misunderstood. And that’s costing you real money. Every day, AI platforms like Google, ChatGPT, Perplexity, and Copilot are shaping how the world sees you....

Your Instruction Manual for Google Knowledge Panels THE simple step by step guide to getting and reliably managing your Knowledge Panel  Paperback - April 16, 2025 by Jason Barnard (Author) Unlock the power of Google’s brain and take control of your digital identity Your Instruction Manual for Google Knowledge Panels is your practical, no-nonsense guide to owning...

marketing now by david bain Published by author academy elite Jason has contributed to Marketing Now: 134 of the World’s Leading SEO, Online Advertising, and Social Media Gurus Share Their Number 1, Actionable Digital Marketing Tip, authored by David Bain. This book brings together insights from top digital marketing experts worldwide, including Jason, offering strategies...

La Boîte à Outils du SEO by Benjamin Thiers Published by DUNOD Jason Barnard has contributed to La Boîte à Outils du SEO, a comprehensive guide to SEO techniques written by Benjamin Thiers and published by Dunod, a major French publisher. This book covers a range of SEO strategies and tools, making it an invaluable...

The yearly SEO series by DAVID BAIN (2022, 2023, 2024, and 2025) Published by MAGESTIC Jason Barnard has contributed to Majestic’s yearly SEO series, an essential resource for SEO professionals that provides insights and strategies for each year. These books compile expertise from leading voices in SEO, including Jason Barnard, who shares his knowledge on...

The Fundamentals of Brand SERPs for Business by Jason Barnard The Fundamentals of Brand SERPs for Business is a book is THE reference for forward-thinking marketing experts who want to use search to master brand and brand to master search. Jason’s first book: “The Fundamentals of Brand SERPs for Business” Dozens of Amazing Reviews Your...

Jason Barnard’s influential books and author contributions to brand, digital marketing, search and AI bestselling author & thought leader for Digital Brand Intelligence™. In 2022, Jason’s Amazon bestseller The Fundamentals of Brand SERPs for Business changed the game for SEO and digital marketing. In addition to his own work, he has made valuable contributions to...

About Jason Barnard Jason Barnard is a serial entrepreneur, bestselling author, acclaimed keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when...

Jason Barnard Last Updated: Intro Jason Barnard (“us” or “we”) welcomes you. This Privacy Notice (“Privacy Notice”) applies to our website, available following the link jasonbarnard.com (“Website”). The Privacy Notice describes how your personal data is collected, stored, used and what happens when you use the Website. About Us About You When you visit our Website, you become our user (“User”)....

Jason Barnard wrote The Fundamentals of Brand SERPs for Business which was published in January 2022. Published by Kallicube SAS, it is available in most good bookstores – see it here on Jason Barnard’s profile on Amazon. Here is the sales page on Kalicube®’s site The Fundamentals of Brand SERPs for Business The Fundamentals of...