Bing
Bing is a web search engine owned and operated by Microsoft that provides a variety of search services, including web, video, image, and map search products, and is integrated with Microsoft Copilot to deliver AI-powered conversational answers.
SERP Features Course: How Ranking Works (How Rich Elements Get Onto Your Brand SERP)
Jason Barnard speaking: How ranking works. The situation: when you’re doing SEO, it’s really, really important to understand the mechanisms behind Google’s ranking system. I call it Darwinism in Search and...
Entity Based Search is now the Most Important Aspect of SEO
Extract from: SEO TRENDS FOR 2021 - PART ONE, published on Rank Ranger March 24, 2021 (Darrell Mordecai) Article on Rank Ranger bringing together expert opinions on SEO trends for...
Learn from the Show with Jason Barnard
Throwdown Podcaster Jason Barnard, host of With Jason Barnard Grow as a podcaster Grow your audience Pick the platform that you like Grow your return on investment [00:00:00] Elzie D. Flenard...
Tracking Google Knowledge Graph Algorithm Updates & Volatility
Published on SearchEngineJournal March 11, 2021 (Jason Barnard) Google’s Knowledge Graph algorithm currently updates every 2 to 3 weeks, affecting 60-80% of entities. Here’s what SEOs need to know. Like...
The Future of SEO On-SERP SEO
In this webinar, Jason Barnard will make Universal Results make business sense. He’ll start by explaining how and why SERP features appear. His explanation of Darwinism in Search has been...
How Schema Markup Helps Your SEO & AEO Strategies In the Short, Mid And Long Term
Published on Swydo January 14, 2019 (Jason Barnard) One of the most powerful ways to optimize your site and boost your search engine results is also one of the least...
Episode 1: Getting to Grips with AEO: Answer Engines are here to stay
This is the first episode in the Epic series, Answer Engine Optimisation (the future of SEO). Today’s guests are Andy Drinkwater, Barry Schwartz, Craig Campbell. Jason likes the idea that...
Bing team leads open up about how search works: first up, core algorithms
Published on OnMSFT April 7, 2020 These are citations of Jason Barnard on the article: “The reality of search is that it is more mathematical than it is magical, and...
Prepare Your SEO for Voice Search: Branding, Topical Authority and Entities
Extract from: New Horizons: Online Experts Weigh in On Google Home and Voice Search, published on Searchmetrics August 16, 2017 (Daniel Furch) Article on Searchmetrics bringing together online experts to...
Knowledge Graph: what is it and why is it important?
Published on Contentkingapp April 24, 2019 (Steven van Vessum) Hi there Jason! Can you briefly introduce yourself? I’m a Consultant in Digital Marketing and SEO, and I am currently traveling...
brand serps’ tips by jason barnard
published on sitechecker november 17, 2020 (ivan palii) jason barnard is an author, speaker, international digital marketing consultant who specializes in brand serps. he hosts a marketing podcast and invites...
SERPs and Featured Snippets
Published on Authoritas August 20,2020 (Jason Barnard) How to Rank for Featured Snippets? Jason Barnard is known as The Brand SERP Guy® and he knows a lot about increasing both...
Speaking
A public speaker with expertise in Brand SERP, Knowledge Panels, and Digital Marketing Jason Barnard is a dynamic and engaging keynote speaker who captivates audiences with his wealth of knowledge and vibrant storytelling. Renowned for his expertise in optimizing brands. for AI Search and Assistive engines, Brand SERPs and Knowledge Panels, Jason has been invited...
About
About Jason Barnard Jason Barnard is a serial entrepreneur, bestselling author, acclaimed keynote speaker, and award-winning innovator. He’s the CEO and founder of Kalicube®, a premium Digital Branding Consultancy in France and the United States. Jason specializes in personal brand intelligence, giving business leaders control over how decision-makers perceive them on Google and AI when...