Brand Strategy
Brand Strategy
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Posts tagged with Brand Strategy
What Should You Consider When Assessing Your Personal Brand on Google? (Ranking Revolution Podcast)
What Should You Consider When Assessing Your Personal Brand on Google? – Kalicube® Knowledge Nuggets In this video, entrepreneur and CEO of Kalicube, Jason Barnard discusses the importance of managing...
Why Do You Need to Take Control of Your Brand Narrative Online? (The Personal Brand Business Show)
Why Do You Need to Take Control of Your Brand Narrative Online? – Kalicube® Knowledge Nuggets In this video, entrepreneur and CEO of Kalicube, Jason Barnard, reveals how search and...
What Type of Content Should You Create and Where Should You Post It? (Business Bros Pod)
What Type of Content Should You Create and Where Should You Post It? – Kalicube® Knowledge Nuggets In this video, Jason Barnard explains what type of content you should create...
Why is Your Personal Brand Crucial for Your Company’s Growth? (Smart Agency Masterclass Podcast)
Why is Your Personal Brand Crucial for Your Company’s Growth? – Kalicube® Knowledge Nuggets In this video, entrepreneur and CEO of Kalicube, Jason Barnard emphasizes that as an entrepreneur, you...
How Does Google’s Opinion of You Dictate Your Buyer’s Behavior? (GHA Marketing Podcast)
How Does Google’s Opinion of You Dictate Your Buyer’s Behavior? – Kalicube® Knowledge Nuggets In this video, entrepreneur and CEO of Kalicube, Jason Barnard walks us through a potential buyer’s...
What’s More Important: Your Website or Your Brand Strategy? (Walk in Victory Podcast)
What’s More Important: Your Website or Your Brand Strategy? – Kalicube® Knowledge Nuggets In this video, Jason Barnard, entrepreneur and CEO of Kalicube, sheds light on the misconception that a...
How the Google Leak Confirms the Significance of Author and Publisher Entities in SEO
Published on Search Engine Land (Jason Barnard) This three-tiered approach helps you optimize author and publisher entities, crucial to building trust and boost visibility in search results. The May 2024 Google leak has...
Social Media Brand Strategy and How It Effects SEO with Jason Barnard
It used to be that SEO was the antithesis of brand. Brand is the thing that you couldn’t measure and SEO brought the free traffic. But nowadays, both can do...
Conclusion: Why Brand SERP Optimisation is the Cornerstone of Online Success
Your Brand SERP is your most visible business asset An online presence is no longer optional. Before making a purchase or engaging with a brand, consumers check Google. Jason Barnard...
Chapter Eight: SEO Tactics, Techniques, and Strategies
Why SEO is the foundation of a successful digital brand strategy Search Engine Optimisation (SEO) tactics are the fundamental tools for managing a Brand SERP and form the bedrock of...
Chapter Seven: Managing Knowledge Panels
Why Knowledge Panels are the ultimate Rich Element for your Brand SERP Google’s Knowledge Panels offer instant credibility and represent Google’s stamp of approval. These panels display a curated summary...
The Knowledge Panel Course: How Google Chooses What Photos and Logos to Show
The Knowledge Panel Course How Google Chooses What Photos and Logos to Show Published: April 21, 2021Updated: April 21, 2025 Introduction In this lesson, Jason Barnard explains how to manage...
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Awards won by Jason Barnard
Press mentions of Jason Barnard’s awards. Jason Barnard wins Davey Awards 2008 Gold for Technological Innovation - UpToTen and Boowa & Kwala Websites UpToTen.com was a groundbreaking edutainment platform Jason built from the ground up. The website, featuring over 1,000 educational games, songs, and activities for children under ten, earned a prestigious Gold Davey Award from the Academy...
Kalicube SAS
Kalicube: The World Leader in Digital Brand Engineering Because When Machines Make Decisions About You, You Need to Take Control Kalicube Gives You Control Over Your Digital Narrative Kalicube® is a premium Digital Branding Consultancy for entrepreneurs in the AI era founded in 2015 by Jason Barnard. Leveraging 3 billion data points, Kalicube gives entrepreneurs...
Companies founded by Jason Barnard
COMPANIES FOUNDED BY JASON BARNARD Jason Barnard A Serial Entrepreneur Shaping Industries for Over Three Decades Kalicube® Pioneering Digital Branding in the AI Era Founded in 2015, Kalicube® is a premium Digital Branding Consultancy that empowers entrepreneurs and business leaders to take control of their online presence with AI-driven precision. As CEO and Founder, Jason...