Featured Snippets
Answer boxes appearing at the top of the SERP, pulled directly from website content and often used by voice assistants and AI-powered answers.
Improving brand reputation using Google Knowledge Panel
Published on Yaagneshwaran March 9, 2021 (Jason Barnard) Knowledge Panel is not as niche as they used to be back in the day. It’s become relatively universal now. I like...
What is a ranking factor?
Article by Tom Capper on Brainlabs July 23 2019 Amusingly, probably the best insight we’ve had into how Google combines ranking factors came from a question about featured snippets, asked...
Crafting your brand SERP – best practices from Jason Barnard, The Brand SERP guy
Published on SEranking April 03, 2020 (Svetlana Shchehel) Have you ever asked yourself what people see when they Google your brand name? Does your Brand SERP look flattering and convincing...
SERPs and Featured Snippets
Published on Authoritas August 20,2020 (Jason Barnard) How to Rank for Featured Snippets? Jason Barnard is known as The Brand SERP Guy® and he knows a lot about increasing both...
Jason Barnard 📣 Says Google Is Your *HOMEPAGE*
Episode 028 – Jason Barnard Kalicube® Brand SERPs, Knowledge Panels by Jason Barnard, SEO Researcher. Watch the video here >> [00:00:00] Paul Andre de Vera: Hey, everyone. I just want...
The Shocking Truth About SEO & Google Rankings (2020-21) | Jason Barnard Interview | Clip
Jason Barnard explains SEO, google rankings and Brand SERP in 7 minutes. From Quest For Questions podcast | Jason Barnard | The Reality of Gig Economy, How To Learn Anything...
The Future of SEO: Understanding, Credibility, & Deliverability
The Future of SEO: Understanding, Credibility, & Deliverability Published on Semrush December 03, 2020 by Jason Barnard When someone searches on google (or bing), they express a problem they are...
Fastlane Founders and Legacy with Jason Barnard
Marketing Podcast “Branded Search (and Beyond) with Jason Barnard” is a leading marketing podcast series produced by Kalicube and hosted by The Brand SERP Guy, Jason Barnard.
SEO in a Nutshell: Understanding, Credibility & Deliverability
SEO in a Nutshell: Understanding, Credibility & Deliverability Published on SearchEngineJournal October 23, 2020 by Jason Barnard Google has three “needs” that we can feed into to win the “modern Google game.”...
SERPs and Featured Snippets
On Friday we have 3 great speakers sharing data and tips about “SERPs, Featured Snippets and User Intent”. We have Jason Barnard, the “Brand SERPs” guy, he’s a full-time 100%...
The Ins and Outs of Featured Snippets and Knowledge Panels (SMX London 2020)
In this packed session, you’ll get a deep dive into the impact of SERP features on different verticals within the UK SERPs and an overview of the types of SERP...
How the Bing Q&A / Featured Snippet Algorithm Works
How the Bing Q&A / Featured Snippet Algorithm Works Published on SearchEngineJournal April 22, 2020 by Jason Barnard How does Bing extract the best answer to any question from the...