I’m Jason Barnard. I started working on Brand SERPs and the Knowledge Graph in 2012 - before most marketers had even heard the word “entity.” Before AI, before ChatGPT, before...
What is the December 2023 Knowledge Vault Algorithm Update? The December 2023 Knowledge Vault Algorithm update was the second core update to Google’s Knowledge Vault for 2023. The December 2023...
The biggest and most clear update in Google’s Knowledge Vault happened in 2023! And that Knowledge Vault (Main Knowledge Graph) update cascaded delightfully into the September core update (see below)....
The biggest and most clear update in Google’s Knowledge Vault happened in 2023! Kalicube discovered it and has analysed the update and already has the action items agencies need to...
What is Google’s Knowledge Graph? Google’s Knowledge Graph is a machine-readable encyclopedia of facts Google understands about the world. Google has multiple knowledge graphs, including Google Maps, Google Books, Google...
Published on Search Engine Land (Jason Barnard) This article was featured in Search Engine Land’s Top 10 SEO Expert Columns of 2024 Google now highlights content creators as trusted sources in...
Published on Search Engine Land (Jason Barnard) This three-tiered approach helps you optimize author and publisher entities, crucial to building trust and boost visibility in search results. The May 2024 Google leak has...
Published on Search Engine Land (Jason Barnard) A version of this article “Understanding Google’s 2024 E-E-A-T Knowledge Graph Update” was published on Swipeinsight Learn how Google is rapidly building its Knowledge...
Published on Search Engine Land (Jason Barnard) Explore how notability and transparency complement Google E-E-A-T and how to integrate these elements seamlessly into your digital strategy. In this article, I will...
Saiba tudo sobre a Killer Whale Update e N.E.E.A.T.T, a evolução do E.E.A.T com um dos maiores experts no assunto, Jason Barnard (The Brand SERP Guy®). A Killer Whale Update...
Published on Search Engine Land (Jason Barnard) More insights into the E-E-A-T Knowledge Graph 2023 update, the evolution of Knowledge Panels and the importance of E-E-A-T signals. In July, Google released...
Published on Search Engine Land (Jason Barnard) Dive deep into the latest Knowledge Graph update’s impact on person entities and how Google’s focus on subtitles enhances E-E-A-T signals. I have been...
No pages found for this tag.