Structured Data
Structured Data
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The Structured Data definition
Organized information formatted in a way that search engines can easily understand and process.
Posts tagged with Structured Data
SERP Features Course: How Ranking Works (How Rich Elements Get Onto Your Brand SERP)
Jason Barnard speaking: How ranking works. The situation: when you’re doing SEO, it’s really, really important to understand the mechanisms behind Google’s ranking system. I call it Darwinism in Search and...
Brand SERPs Foundations Course: SEO Tactics You’ll Need
Jason Barnard speaking: SEO tactics for your brand SERPs. If you’re an SEO professional, you might feel tempted to skip this video, but then again, a 15-minute refresher course on SEO...
Episode 9: How Google Uses The Knowledge Graph in its AE algorithm
Google has been building up information in a knowledge graph since at least 2012. They actually started back in 2005 with something called the fact repository. Back then, Andrew Hogue...
Structured Data and Entity Search Optimization
How to use structured data to optimize your Website connected search entities and maximize its search visibility? Learn in this interview with Izzi Smith from Ryte and Jason Barnard from...
Yoast Academy webinar: Structured data with Jason Barnard!
What’s in this webinar? We kick off with an introduction to structured data, by our special guest Jason Barnard. Known from the #SEOisAEO podcast! After that, a round-table discussion in...
How Schema Markup Helps Your SEO & AEO Strategies In the Short, Mid And Long Term
Published on Swydo January 14, 2019 (Jason Barnard) One of the most powerful ways to optimize your site and boost your search engine results is also one of the least...
How Google Search Ranking Works - Darwinism in Search
Published on SearchEngineJournal May 19, 2019 (Jason Barnard) Here’s what Gary Illyes tells search engineers when they start at Google, and learn a stunning insight into how Google search ranking...
Knowledge Graph: what is it and why is it important?
Published on Contentkingapp April 24, 2019 (Steven van Vessum) Hi there Jason! Can you briefly introduce yourself? I’m a Consultant in Digital Marketing and SEO, and I am currently traveling...
The Page 2 Podcast – Jason Barnard, (The Brand SERP Guy) Founder & CEO of Kalicube
The Page 2 Podcast – Episode #63 – Jason Barnard, (The Brand SERP Guy®) Founder & CEO of Kalicube® In this week’s episode, we welcome Jason Barnard (aka The Brand...
Organization Schema Markup: Step-by-Step Guide for Companies
Originally Published on SEMrush December 11, 2020 (Jason Barnard) If you have read the great introduction on Schema Markup from Luke Harsel, then you know that Schema Structured Markup is vital for...
The Shocking Truth About SEO & Google Rankings (2020-21) | Jason Barnard Interview | Clip
Jason Barnard explains SEO, google rankings and Brand SERP in 7 minutes. From Quest For Questions podcast | Jason Barnard | The Reality of Gig Economy, How To Learn Anything...
Fastlane Founders and Legacy with Jason Barnard
Marketing Podcast “Branded Search (and Beyond) with Jason Barnard” is a leading marketing podcast series produced by Kalicube and hosted by The Brand SERP Guy, Jason Barnard.
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